2nd Common assessment
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What does logos mean?
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Logos is an appeal to logic; it is a means of convincing the audience through rational thought and reason
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What does pathos mean?
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An appeal to the audience with emotions
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What does ethos mean?
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An appeal to ethics; it is a means of convincing the audience of the character or credibility of the persuader
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Dynamite security will keep your family safe
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Pathos
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Butterfly's' Knives: The professional Choice
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Ethos because professions use these knives & so should the customers
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4 out of 5 people choose vitalism for effective pain relief
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Logos because it gives statistics saying 4 out of 5
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Shineywhite mouthwash: Recommended by dentists
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Ethos because dentists are credible to patients
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All true make- up: Because you deserve the best
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Pathos because you deserve the best make-up
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If you want value for money, then buy KINGS ALLSOFT TOILET PAPER
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Logos because it says soft toilet paper is worth the money
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Macaronni cheese: Just the way mom makes it
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Pathos because it shows they love their moms mac & cheess
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Who is Aristotle?
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A Greek philosopher who lived in the 4th century BCE. Was interested in rhetoric which was an art of persuasive speaking or writing.
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As your father, I love you and only want the best for you. Therefore when I ask you not to go, please listen to me.
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This is ethos because it says \"as your father\" and when there's an \"as\" it's ethos
