We've found 11 Executive Summary tests

Competitive Marketing Intelligence Defining The Problem Executive Summary Implementing The Research Plan Marketing Research Writing
Professional and Technical Writing/Glossary – Flashcards 306 terms
Patrick Thompson avatar
Patrick Thompson
306 terms
Aids Executive Summary First Class Mail Professionalism The Body Word Processing Software
Business Comm. Chapters 13-16 – Flashcards 100 terms
Michael Seabolt avatar
Michael Seabolt
100 terms
Executive Summary Marketing Monitors And Controls Problems And Opportunities Profit And Loss
Chapter 1 – Product and Brand Management – Flashcards 36 terms
Margaret Bruce avatar
Margaret Bruce
36 terms
AP English Language And Composition Business Business Plan English 2 Executive Summary Principles Of Marketing
Unit 1 – History – Flashcards 61 terms
Andrew Hubbs avatar
Andrew Hubbs
61 terms
Aids Content Management System Executive Summary First Class Mail Professionalism The Body Word Processing Software
Business comm chapter 13 – Flashcards 80 terms
Jacoby Flores avatar
Jacoby Flores
80 terms
Business Business Communications Business Management Executive Summary Focus Writing
BA3350 Business Communication CH13 Quiz – Flashcards 25 terms
Emily Kemp avatar
Emily Kemp
25 terms
Business Business Communications Business Management Executive Summary
bcom chapter 13 – Flashcards 14 terms
Kael Dunlap avatar
Kael Dunlap
14 terms
Business Management Executive Summary Features And Benefits
bcomm ch 13 – Flashcards 50 terms
Maxim Beck avatar
Maxim Beck
50 terms
Content Management System Executive Summary
BUSG 240 Chapter 13 – Flashcards 35 terms
Will Walter avatar
Will Walter
35 terms
Business Business Communications Business Law Business Management Executive Summary First Person Pronouns
Business Communication Chapter 13 – Flashcards 12 terms
Marlon Riddle avatar
Marlon Riddle
12 terms
Business Communications Decision Analysis Decision Making Executive Summary Marketing And Sales
Ch. 13 Completing business proposals and Business reports – Flashcards 18 terms
Isabella Parker avatar
Isabella Parker
18 terms
Rick has asked you for help in preparing an executive summary of a formal business report he is writing. What is the best advice you can give him?
Begin the executive summary with your purpose
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A guideline to be followed when preparing the executive summary of a business plan for a new venture
It should emphasize in a concise and convincing manner the key points in the business plan
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What project closure document contains an executive summary, lessons learned, project review/analysis, and recommendations for future projects?
Which of the following is the shortest business planning presentation in terms of the length of description? A. Mission statement B. Vision statement C. Executive summary D. Elevator pitch
B. Vision statement
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Which of the following is not a component included in a standard business plan? a. executive summary b. employee summary c. market analysis d. financial analysis
Which of the following terms refers to a paragraph that describes the firm’s goals and competitive advantages? A. Tagline B. Executive summary C. Mission statement D. Elevator pitch
C. Mission statement
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Which of the following measures the profits generated by investments in marketing activities? * SWOT analysis * a marketing audit * an executive summary * marketing ROI * a budget
marketing ROI
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Which of the following statements is true of a vision statement? A. An overview of a business and its immediate goals form a vision statement. B. A vision statement describes a firm’s goal and its competitive advantages. C. A tagline or a slogan is a good way to present vision statements. D. A vision statement gives more detail about a business than an executive summary.
C. A tagline or a slogan is a good way to present vision statements.
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executive summary (states your objectives and plans), vision statement, mission statement, organization plan, marketing plan, financial documents, supporting documents and salon policies.
This is information that business plan should include.
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“In a marketing plan, the executive summary should be a complete but concise overview of the entire marketing plan because
most readers of a marketing plan are busy and value condensed information
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