SCM Ch3-4 – Flashcards

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question
At a basic level, quality should be measured in three areas. Which of the following is not one of those areas?
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employee
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Which of the following would not constitute an element of operations infrastructure?
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market segmentation
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Customer satisfaction rating increases as time-on-hold waiting decreases is an example of
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interlinking
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Which of the following is not a key dimension of service quality?
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conformance
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The ability to respond quickly to changes in the amount and type of demand is called
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volume flexibility
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With regard to the three types of customer attributes in evaluating the quality of goods and services, those associated with the features of a new laptop computer such as processor speed and hard disk capacity would best be classified as
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search attributes
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The triple bottom line (TBL or 3BL) refers to the measurement of sustainability in all of the following areas except
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technology
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Of the seven categories of the Malcolm Baldrige National Quality Award criteria, which is least relevant to an operations manager?
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leadership
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Which of the following would be an example of an innovation and learning performance measure?
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employee satisfaction
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In regard to the value chain model, efficiency, cost and cycle time would be most related to
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value creation process
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When Bill Gates stated that "Microsoft is always two years away from failure," he was emphasizing the importance of
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innovation and learning
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With regard to the three types of attributes customers use in evaluating the quality of goods and services, a vacation would best be classified as high in
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experience attributes
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Professor Terry Hill has presented a four-loop framework for operations strategy through an iterative and integrated process. Decision loop #1
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ties together corporate strategy and marketing strategy
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In regard to ways customers evaluate services compared to their evaluation of goods, which of the following is not true?
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Customers normally adopt innovations in services faster.
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Which category of the Malcolm Baldrige National Quality Award examines how the organization fulfills its ethical, legal, and societal responsibilities, and supports its key communities?
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Leadership
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____ attributes are most likely to be experienced by the customer when using estate planning services.
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credence attributes
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Value chain measures would generally be less valuable to
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top management
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Interlinking is the quantitative modeling of cause-and-effect relationships between
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internal and external performance criteria
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Which of the following is true?
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In the BankUSA: Credit Card Division case study internal and external performance was negatively correlated.
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Considering the work force component of infrastructure, which term does not fit with the others in a service environment?
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Task-oriented
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