Research Paper

Both Jose Rizal and Martin Luther King, Jr. were celebrated figures who showed unwavering commitment to their countries and the embodiment of dignity. Rizal voiced his endorsement for institutional changes through written works, while Martin Luther King, Jr. used his charm to deliver influential speeches and sermons that stressed the importance of change. Impressively, both […]

Abstract This paper investigates the Nigerian Insurance industry from the perspective of public relations. This investigation becomes imperative now that all efforts are geared toward restructuring virtually every sector of the economy for sustainable growth and development. The insurance industry has suffered poor image problem and subsequently low patronage by the public. In an effort […]

Table of Contents Executive Summary 1 Chapter One ROI and the Need for Smart IT Investment Decisions An approach to understanding and using ROI analysis Understanding Return on Investment in Information Technology: a Guide for Managers By Quadrilateral 1 resources and at the same time respond to ever-increasing demands for improved performance and new technology. […]

The Addams Family Broadway musical was inspired by the characters created by Charles Addams. The Broadway musical is the first and only musical about the Addams Family; it features all the characters from the TV show and the two m ivies, however the musical is not just an adaptation of the show or movies it […]

Marketing is a main function in any business. When we hear the word “marketing”? Some people think of advertisements or brochures, while others think of public relations. Marketing involves getting the right product at the right price, at right time, promoted using the right messages, media and sold in the right place. Marketing involves a […]

Biotechnology, a multidisciplinary field that heavily relies on process chemical and biochemical engineering for large-scale cultivation of microorganisms and cells, as well as their downstream processing, is considered a great blessing. It utilizes and manipulates microorganisms to improve the qualities of plants, animals, and products generated from them through techniques that modify the products. Despite […]

The key to competitiveness is being able to understand why customers make the choices they do, how they feel about their choices and what they experience at each step when they engage with your organization. When accurate, that understanding can give marketers the interpretable ‘intelligent information’ of being able to predict customer behaviors and positively […]

The team followed a logical process to analyze the main components of the assignment and create a roadmap with key milestones, roles, responsibilities, and deadlines leading up to the delivery date. This process was led by a Marketing expert who provided valuable insights from industry practice and experience. We began by brainstorming as a group […]

Forcing people to buy is a harsh term since no one has watched their family tremble at the end of a gun barrel while they were forced to make a purchase. Marketing, like everything else in this world, has changed as Its aged. Many of the tactics used thirty years ago are not legal today […]

Enhancing national development depends on improving the situation of technical education. Reducing the gap in education reduces individual poverty and encourages economic growth and enhances national development. Problems and Challenges to National Education Policies were also discussed as they relate to difficulty in finding, training and retraining of well qualified science teachers, difficulty In keeping […]

“Brand positioning Is an attempt to create and maintain a unique representation of the brand in customer’s mind, a representation that is expected to stimulate choice of that brand” (Roister, 2005, p. 42). Positioning, in fact, refers to how customers think about different brands in a market. Through brand positioning a company attempts to build […]

Can this question be answered in one sentence or Is It necessary to explore this more In depth? The famous linguist David Crystal has tried to deal with this question In the book The English language. He investigates the effect of the Internet more In detail In Language and the Internet, where he explores a […]

Thanks to technological advancements, modern life has become more convenient. With a simple press of a button, even the most basic tasks can be effortlessly completed. Technology plays a significant role in our daily lives, and it is difficult to imagine a world without the familiar advancements that have become so essential to us. This […]

This paper reviews the science and technology policies of India and how these have fashioned Indian’s technology capability over the years. It shows that while India has achieved enormous strides In the area of science, technology and Innovation, inappropriate policies In the past have hampered the development of an effective national innovation system. The paper […]

The word “biotechnology’ has been said that it means biotechnologist will help the world find lotions to its problems now and in the future. With the world being in such turmoil such as poverty, diseases, lack of food, and energy resources being tapped out, the ideas of overcoming these problems has become the objective of […]

The speed of technological advancement in the present era surpasses any previous era. We constantly discover faster, easier ways to simplify our lives and accomplish tasks. However, these advancements did not occur overnight; they required dedicated efforts from brilliant minds. Regrettably, this progress has also brought negative consequences for society and cognitive abilities as technology […]

In order to improve efficiency, reduce delays, and enhance customer service, the department’s re-engineering process involves recruiting new members and collaborating with other departments. Additionally, it includes providing guidance aligned with corporate objectives and presenting sales-boosting proposals to the Board. Define and Provide an Understanding of the Marketing Concept Proper marketing is essential for a […]

The use of technology has greatly improved the quality of patient care, communication between healthcare staff, and patient safety. Information technology has enhanced data collection and management in both clinical and business settings. Health care informatics incorporates theories from informational science, computer science, and cognitive science to gather and process important information for informed decision […]

The following text provides an extensive overview of the design and methodology employed in a study on integrated marketing communications. The study utilized both secondary and primary research methods, including analysis of academic literature, market research data, and organizational data. In addition, interviews were conducted with members of the Renault Marketing Team. The findings reveal […]

The banking sector has embraced the use of technology to serve its client’s faster and also to do more with less. Emerging technologies have changed the banking industry from paper and branch based banks to “digitized and networked banking services”. Unlike before, broadband internet is cheap and it makes the transfer of data easy and […]

The following article discusses the global problem of student absenteeism. It presents findings from a survey conducted among academic staff and interviews with first-year students at a well-regarded “new” university in Britain. The study investigates the reasons behind low attendance rates and the challenges faced by students in actively engaging in their studies to cultivate […]

The UK pensions industry is currently facing a range of challenges, such as excessive regulation from the FSP, low consumer financial capability, ineffective government policies, and poor agent relationships. However, pension providers are leveraging technology and integrated solutions to develop and launch new offerings, creating fresh business opportunities in the market. Nevertheless, the economic downturn […]