NorthStar 3 – Reading and Writing – Unit 1 – Word List – Flashcards
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campaign
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a series of actions that are intended to achieve a particular result, especially in business or politics
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catchy
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describes something that you hear and remember
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commercial
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(adj.) related to business; (noun) a TV or radio advertisement
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competition
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the people or groups that are trying to beat you in business or sports
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convince
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to persuade someone to do something
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exotic
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uncommon, different, exciting
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fail
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to be unsuccessful in doing something
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firm
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a business or small company
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global
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multinational, worldwide, international
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goal
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something that you hope to achieve in the future
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impress
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to affect positively
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market
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a particular country or area where a company sells its products
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message
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the main idea or the most important idea in a movie, book, speech, ad, essay, etc.
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succeed
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(verb) to do what you have tried to do
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successful
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(adj.) effective; having a good result; convincing
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succcess
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(noun) a favorable or satisfactory outcome or desired result
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catch the eye
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to get someone's attention
