National 5 Business Management – Flashcards

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Business
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An organisation that provides goods and services
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Needs
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Basic requirements for survival -- the goods and services a person must have (food, water, etc)
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Wants
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Goods that are purchased to add comfort or pleasure to life
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Durable Good
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Items with lasting value, the purchase of which is considered a form of savings
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Non-Durable Good
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goods that last a short period of time, such as food, light bulbs, and sneakers
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Service
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intangible things of value (haircuts, maid service, laundry, education, etc.)
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Land
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Any natural resource provided by nature and used in the production process
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Labour
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productive work (especially physical work done for wages)
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Capital
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Man made resources used to make a product
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Enterprise
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Combining the Factors of Production
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Factors of Production
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Land, Labour, Capital and Enterprise
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Added Value
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The increase in worth of a product or service as a result of a particular activity.
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Primary Sector
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The part of the economy that produces raw materials; examples include agriculture, fishing, mining, and forestry.
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Secondary Sector
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The portion of the economy concerned with manufacturing useful products through processing, transforming, and assembling raw materials.
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Tertiary Sector
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the part of the economy that involves services rather than goods
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Sectors of Industry
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Primary, Secondary & Tertiary
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Sole Trader
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a business owned by a single person
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Partnership
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A business in which two or more persons combine their assets and skills
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Private Limited Company
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A business organization owned by shareholders with limited liability but whose shares cannot be bought or sold to the general public.
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Public Limited Company
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a business with limited liability whose shares are available to the general public to buy on the stock market
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Private Sector
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Comprises businesses owned and controlled by individuals or groups of individuals
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Public Sector
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Comprises organisations accountable to and controlled by central or local government (the state)
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Third Sector
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The Not For Profit Sector
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Dividend
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A payment from profits by a company's Board of Director's to shareholders.
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Unlimited Liability
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The owner is personally and fully responsible for all losses and debts of the business
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Social Enterprise
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A business that is set up to help society rather than to make a profit.
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Customer Satisfaction
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the extent to which a product's perceived performance matches a buyer's expectations
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After Sales Service
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providing support for a product post purchase
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Social Responsibility
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An organization's aim to have a positive impact on society.
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PESTEC
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Political, Economic, Social, Technological, Environmental, Competitive
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Recession
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A slowdown in a nation's economy
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Unemployment
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Measures the number of people who are able to work, but do not have a job during a period of time.
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Inflation
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A rise in the general level of prices in an economy.
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Legislation
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A law or set of laws made by a government
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Stakeholder
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A person with a key interest in the success of a business
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Customer
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People who buy the product/service
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Owner
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Person who controls the company
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Manager
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Person who makes decisions for the company
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Employees
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People who work for the company
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Suppliers
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Companies that provide material, human, financial, and informational resources to other companies
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Market
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A place where buyers and sellers meet
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Market Segmentation
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Dividing a market into groups of similar customers
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Marketing Mix
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The 4 Ps
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Product
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The item made by the business and sold to customers
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Price
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How much you charge for your product
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Place
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Where the product is sold
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Promotion
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How customers are made aware of the product
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Prototype
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A working model of the test product
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Product Life Cycle
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Five stages that product goes through over its life: development, introduction, growth, maturity, and decline.
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Branding
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A firm uses a name, phrase, design, symbols, to distinguish itself from competitors.
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Premium Pricing
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Setting a high price for a quality product
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Value Pricing
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A low cost pricing strategy
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Promotional Pricing
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Temporarily pricing products below the list price, and sometimes even below cost, to increase short-run sales
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Cost plus pricing
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Adding a mark-up percentage to costs & expenses to determine selling price
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Destroyer Pricing
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Charging a deliberately low price to try to undermine competitors and put them out of business
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Demand Oriented Pricing
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Charging customers different prices for the same product or service depending on demand
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Psychological Pricing
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Setting prices that take account of customers' perception of value of the product
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Warehouse
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a storehouse for goods and merchandise
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Advertising
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A paid form of communication sent out by a business about a product or service.
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Public Relations
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any activity designed to create a favourable image of a business, its products, or its policies
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Sales Promotion
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Short-term incentives to encourage the purchase or sale of a product or service
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Merchandising
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Using point of sale displays to attract customers into the store
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Sponsorship
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When a company pays money to have their name or logo used in association with an event or an activity
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Celebrity Endorsement
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use of famous people to promote a product
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Trade Fair
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an event at which many different companies show and sell their products
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Market Research
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The activity of gathering information about consumers' needs and preferences.
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Field Research
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Data collected first hand
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Desk Research
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Data collected second hand
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Questionnaire
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A list of questions, usually printed, submitted for replies that can be analysed for information
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Focus Group
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A small group of individuals who are led in discussion by a facilitator in order to gather opinions on an issue
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Hall Test
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sampling products and offering feedback
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IPO
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Input Process Output
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Stock
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A supply of something available for future use.
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Job Production
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The manufacture of one-off goods tailor made to meet the specifications of the customer.
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Batch Production
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A production method that produces goods in groups
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Flow Production
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large quantities of a product are produced in a continuous process. Also called mass production because of the large quantity of a standardised product that is produced
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Labour Intensive
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Using a high proportion of employee effort rather than machinery in the production process.
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Capital Intensive
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Using a high proportion of machinery rather than employee effort in the production process
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Quality
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Consistently producing what the customer wants while reducing errors before and after delivery.
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Quality Control
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Checking the product at the end of production
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Quality Assurance
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Checking the product at each stage of production
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Quality Circle
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Voluntary groups of people drawn from various production teams who make suggestions about how to improve the product
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Benchmarking
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When a firm emulate the leading product in the field and try to improve upon it
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Total Quality Management
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Aims to have 100% customer satisfaction and aims for zero defects. Every employee is treated like a customer.
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Recycling
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Collecting and reprocessing a resource or product to make into new products.
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Recruitment
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Process of encouraging people to apply for a job vacancy
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Selection
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Process of choosing the best person for a job
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Job Analysis
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Looking at the tasks and duties in a position to see what it consists of
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Job Description
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A written statement listing duties and responsibilities of a specific role
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Person Specification
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Document which outlines the requirements, qualifications and expertise required by the ideal candidate
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Leet
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creating the shortlist for interview
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Assessment Centre
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A series of exercises in which management candidates perform realistic management tasks while being observed by appraisers.
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Interview
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A formal meeting arranged to evaluate an applicant
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Induction
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Training for new employees
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On the job training
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Training provided at the employee's place of work
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Off the job training
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Training provided at college or a training centre
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E-Learning
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Delivery of formal and informal training and educational materials, processes, and programs via the use of electronic media
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E-Commerce
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Buying and selling online
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Motivation
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Encouraging employees to get the best out of them
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Fringe Benefits
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Any financial extras beyond the regular pay check, such as health insurance, life insurance, paid vacation retirement, and/or company car
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Theory X
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assumes that workers are basically lazy, error-prone, and extrinsically motivated by money and, thus, should be directed from above.
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Theory Y
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assumes that, given challenge and freedom, workers are motivated to achieve self-esteem and to demonstrate their competence and creativity.
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Hierarchy of Needs
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Maslow's pyramid of human needs, beginning at the base with physiological needs that must first be satisfied before higher-level safety needs and then psychological needs become active
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Salary
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The money paid annually for employee services
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Wages
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An amount of money paid to an employee at a specified rate per hour worked
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Piece Rate
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rewarding employees for the number of items they produce.
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Scientific Management
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a management theory using efficiency experts to examine each work operations and find ways to minimize the time needed to complete it
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Bonus
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Receiving an extra payment for meeting a goal or target
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Commission
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Receiving a percentage of money based on the amount of sales they make
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Time Rate
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rate of pay based on an amount of time, usually per hour
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Teleworking
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Working from home but staying in touch with others with the help of technology
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Job Share
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one full-time job split between two employees, each working on a part-time basis
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Flexitime
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a system in which people work a particular number of hours each week or month, but can change the times at which they start and finish each day
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Industrial Action
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Measures taken by the workforce or trade union to put pressure on management to settle an industrial dispute in favour of employees.
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Strike
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An organized work stoppage intended to force an employer to address union demands.
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Work to Rule
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A job action in which workers cause a slowdown by doing only the minimum amount required by the rules of the workplace
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Go Slow
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a form of industrial action when the employees do their normal tasks but more slowly than usual
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Sit in
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form of protest where employees occupy the workplace and refuse to leave
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Overtime ban
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a form of industrial action when employees refuse to work longer than their normal working hours
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Equality Act
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Legislation that brings together all discrimination acts
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National Minimum Wage
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the amount by law that firms are must pay their workers
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Health and Safety at Work Act
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Legislation that protects the working conditions of employees from danger or exploitation
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