MIS quiz #3
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Netflix creates a unique recommendation listing for each customer that revisits its website. how would you classify Netflix's ebusiness strategy?
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personalization
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not an example of explicit knowledge:
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employee opinion
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all of the following are forms of ebusiness except
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subscription fee
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which of the following is not a valid form of an ebusiness revenue model?
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service provider
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what is the difference between a business model and an ebusiness model?
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a business model details how a company creates, delivers, and generates revenue an ebusiness model does all of the same, except on the internet
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what caused polaroid to go bankrupt?
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one-hour film processing and digital cameras stole its market share
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M&M's offer people to opportunity to order the candy in special colors or with customized sayings. how would you classify M&M's ebusiness strategy?
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mass customization
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not an advantage of ebusiness:
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reducing information reach
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what are the three primary models that a B2C can use to operate?
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brick-and-mortar, click-and-mortar, virtual
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what is the difference between asynchronous and synchronous communication?
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asynchronous is communication that does not occur at the same time synchronous communication occurs at the same time
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a well-planned strategy that ensures the search and navigation functions are easy to use and user-friendly on a website
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taxonomy
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some of the benefits for a company to operate an internal wiki are that they are great tools for all of the following except:
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building software applications
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which of the following is not considered an advantage of a content management system?
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content management systems increase order-entry speed
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challenges of business 2.0:
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information vandalism technology dependence violations of copyright and plagiarism
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what is the primary way that social networks work?
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connecting people by matching profile information
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amazon creates a unique recommendation listing for each customer that revisits its website. how would you classify amazons ebusiness strategy?
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personalization
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eBay buyers voluntarily comment to other users and sellers on the quality of service, promptness of shipping, and their general satisfaction with the product. This is one of the most popular examples of user-generated content and is called ____________.
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reputation system
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cell phone manufacturers often refer to their products as mobile devices. which of the following would not be included in the folksonomy for a cell phone?
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technology platform
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what do netflix and amazon use to drive their recommendation tools?
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user generated content
