introduction to catering – Flashcards
22 test answers
Unlock all answers in this set
Unlock answers 22question
Research your area and develop a marketing strategy.
answer
What's best way to get your catering business started?
Unlock the answer
question
Position yourself in an untapped consumer market.
answer
What would you want to do when developing a marketing position?
Unlock the answer
question
$15000
answer
A new caterer, working off premise, typically invests less than _______ to open a catering business.
Unlock the answer
question
slogan.
answer
On your business card, you position your business as "the area's most creative cookery." This phrase is your
Unlock the answer
question
public relations.
answer
The planned effort to present a unique image through newspapers, community events, and other visible places is called
Unlock the answer
question
No-service
answer
Leon is catering a luncheon. He is only supplying the food. What kind of catering service is he providing?
Unlock the answer
question
They'll be happy to approve a testimonial you've written.
answer
What can you expect when you ask clients for testimonials?
Unlock the answer
question
a person who is independent and loves to solve problems. Nothing rattles them. Their a creative person and a great cook.
answer
A successful caterer is usually described as:
Unlock the answer
question
material, labor, overhead, and profit.
answer
To determine the price to charge for your service, you'll need to calculate the costs of the:
Unlock the answer
question
Turn the job down; however, give the client the name of a high-quality catering firm that can meet her needs.
answer
You operate a small catering firm specializing in sit-down dinner parties that you prepare and serve yourself with no helpers. A client of yours loves your food so much that she has asked you to cater her daughter's wedding reception for 300 people, to be held in her back yard. It's your first chance at a big event and you're not really set up for it. You don't have the equipment, you don't have the staff, and you don't have the connections to musicians; however, you're tempted. The best decision would be to:
Unlock the answer
question
You failed to check the equipment during the site visit.
answer
15. Everything at the small sit-down dinner party has gone beautifully. You go to finish off the evening with a flare by bringing in the customer's fondue pot, which you filled with melted chocolate and plugged in to keep warm several minutes ago, while you chopped up the fresh fruits to dip in it. Now the chocolate has hardened! What did you do wrong?
Unlock the answer
question
Training
answer
Which is the most important prerequisite for making your catering business successful?
Unlock the answer
question
10-30%.
answer
Recent figures show that most caterers have a profit margin of
Unlock the answer
question
your speed and efficiency will improve as you go.
answer
When first starting out, you should expect to make less money than you will later because
Unlock the answer
question
to always emphasize your unique specialty.
answer
One of the best ways to generate word-of-mouth advertising is
Unlock the answer
question
10%
answer
For a new business, what percentage of your estimated first year's gross sales should be allocated to your advertising and public relations budget?
Unlock the answer
question
Birthdays, Anniversaries, Graduations, Weddings, ect.
answer
Name a few catering jobs:
Unlock the answer
question
full-service catering.
answer
Catering in which everything from entertainment and food to flowers and decorations are provided.
Unlock the answer
