Intro to Sociology Chapter 2 – Flashcards
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Quantitative Research
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Research that translates the social world into numbers that can be treated mathematically; this type of research often tries to find cause-and-effect relationships.
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Qualitative Research
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Research that works with nonnumerical data such as texts, fieldnotes, interview transcripts, photographs, and tape recording; this type of research more often tries to understand how people make sense of their world.
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Scientific Method
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A procedure for acquiring knowledge that emphasizes collecting concrete data through observation and experiment.
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Literature Review
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A thorough search through previously published studies relevant to a particular topic.
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Hypothesis
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A theoretical statement explaining the relationship between two or more phenomena
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Variables
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One of two or more phenomena that a researcher believes are related and hopes to prove are related through research.
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Operational Definition
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A clear and precise definition of a variable that facilitates its measurement.
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Correlation
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A relationship between variables in which they change together; may or may not be casual.
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Causation
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A relationship between variables in which a change in one directly produces a change in the other.
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Intervening Variable
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A third variable, sometimes overlooked, that explains the relationship between two other variable.
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Ethnography
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A naturalistic method based on studying people in their own environment in order to understand the meanings they attribute to their activities; also the written work that results from the study.
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Participant observation
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A methodology associated with ethnography whereby the researcher both observes and becomes a member in a social setting.
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Rapport
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A positive relationship often characterized by mutual trust or sympathy.
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Access
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The process by which an ethnographer gains entry to a field setting.
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Fieldnotes
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Detailed notes taken by an ethnographer describing her activities and interactions, which later becomes the basis of the ethnographic analysis.
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Reflexivity
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How the identity and activities of the researcher influence what is going on in the field setting.
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Grounded Theory
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An inductive method of generating theory from data by creating categories in which to place data and then looking for relationships between categories.
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Replicability
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Research that can be repeated, and thus verified, by other researcher later.
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Representativeness
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The degree to which a particular studied group is similar to, or represents, any part of the larger society.
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Bias
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An opinion held by the researcher that might affect the research or analysis.
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Interviews
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Face-to-face, information-seeking conversation, sometimes defined as a conversation with a purpose.
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Respondent
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Someone from whom a researcher solicits information.
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Target population
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The entire group about which a researcher would like to be able to generalize.
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Sample
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The part of the population that will actually be studied.
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Informed Consent
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A safeguard through which the researcher makes sure that respondents are freely participating and understand the nature of the research.
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Closed-ended question
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A question asked of a respondent that imposes a limit on the possible responses.
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Open-ended question
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A question asked of a respondent that allows the answer to take whatever form the respondent chooses.
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Leading questions
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Questions that predispose a respondent to answer in a certain way.
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Double-barreled questions
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Questions that attempt to get at multiple issues at once, and so tend to receive incomplete or confusing answers.
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Survey
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A method based on questionnaires that are administered to a sample of respondents selected from a target population.
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Likert scale
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A way of organizing categories on a survey question so that the respondent can choose an answer along a continuum.
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Negative questions
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Survey questions that ask respondents what they don't think instead of what they do.
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Representative sample
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A sample taken so that findings from members of the sample group can be generalized to the whole population
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Probability sampling
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Any sampling scheme in which any given unit has the same probability of being chosen.
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Simple random sample
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A particular type of probability sample in which every member of the population has an equal chance of being selected.
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Weighting
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Techniques for manipulating the sampling procedure so that the sample more closely resembles the larger population.
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Response rate
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The number or percentage of surveys completed by respondents and returned to researchers.
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Reliability
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The consistency of a question or measurement tool; the degree to which the same questions will produce similar answers.
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Confidentiality
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The assurance that no one other than the researcher will know the identity of a respondent
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Validity
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The accuracy of a question or measurement tool; the degree to which a researcher is measuring what he thinks he is measuring.
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Pilot study
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A small study carried out to test the feasibility of a larger one
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Existing sources
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Materials that have been produced for some other reason, but that can be used as data for social research.
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Comparative and historical methods
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methods that use existing sources to study relationships between elements of society in various regions and time periods.
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Content analysis
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a method in which researchers identify and study specific variables--such as words--in a text, image, or media message.
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Experiments
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Formal tests of specific variables and effects, performed in a controlled setting where all aspects of the situation can be controlled.
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Control
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In an experiment, the process of regulating all factors except for the independent variable.
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Experimental group
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The part of a test group that receives the experimental treatment.
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Control group
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The part of the test group that is allowed to continue without intervention so that it can be compared with the experimental group.
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Independent variable
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factor that is predicted to cause change
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Dependent variable
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factor that is changed (or not) by the independent variable.
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Value-free sociology
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An ideal whereby researchers identify facts without allowing their own personal beliefs or biases to interfere.
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Basic research
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The search for knowledge without any agenda or desire to use that knowledge to effect change
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Applied research
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Research designed to gather knowledge that can be used learned to create some sort of change
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Objectivity
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Impartiality, the ability to allow the facts to speak for themselves.
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Reactivity
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The tendency of people and events to react to the process of being studied.
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Hawthorne effect
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A specific example of reactivity, in which the desired effect is the result not of the independent variable but of the research itself.
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Deception
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The extent to which the participants in a research project are unaware of the project or its goals.
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Code of ethics
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Ethical guidelines for researchers to consult as they design a project
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Institutional review board
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A group of scholars within a university who meet regularly to review and approve the research proposals of their colleagues and make recommendations for how to protect human subjects.