INFO Ch. 3 Sec. 1 – Flashcards
26 test answers
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hyper text markup language (HTML)
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formatting language that links documents, allowing users to move from one to another simply by clicking on a hot spot or link
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web browsers
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allow users to access WWW (ex: internet explorer, firefox, safari)
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hypertext transport protocol (HTTP)
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is the internet protocol web browsers use to request and display web pages using universal resource locators
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ebusiness
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includes ecommerce (buying and selling online) along with all activities related to internal and external business operations such as servicing customer accounts, collaborating with partners, and exchanging real-time information. benefits are: cost reduction, operation improvements, improved effectiveness
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web 1.0/business 1.0
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WWW during its first few years of observation between 1991 and 2003
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intermediaries
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agents, software, or businesses that provide a trading infrastructure to bring buyers and sellers together (middle men)
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disintermediation
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brought about by ebusiness. occurs when a business sells directly to a customer online and cuts out the intermediary (cutting out the middle men)
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reintermediation
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steps are added to the value chain as new players find ways to add value to the business process. (ex: levi strauss going from only selling on their web to letting everyone sell them)
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cybermediation
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refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness, including comparison-shopping sites such as bank account aggregation services such as citibank
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business models
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a plan that details how a company creates, delivers, and generates revenues
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B2B
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businesses buying from and selling to each other over the internet. more complex and require greater security. represent 80% of all online business
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B2C
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any business that sells its products or services directly to consumers online. can operate as: brick-and-mortar = physical store with no internet presence, tjmaxx click-and-mortar = physical store and online, nordstroms pure-play (virtual) business = online only, google
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C2B
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any consumer who sells a product or service to a business on the internet. (ex: priceline)
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C2C
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customers offering goods and services to each other on the internet (craigslist and ebay)
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ebusiness revenue generating strategies
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how a company plans to make revenue. ex: advertising fees, licensing fees, subscription fees, transaction fees, value added services fees
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tools
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MIS tools built to support ebusinesses process and requirements. ex: email instant messaging podcasting videoconferencing web conferencing content management system
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email
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no time or place constraints. exchange of digital messages over the internet. increases the speed of business.
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instant messaging
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real-time communication. business can answer questions or solve problems quickly and easily
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podcasting
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converts an audio broadcast to a digital music player. marketing communication channels.
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videoconferencing
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allows people at 2 or more locations to interact via 2-way video and audio transmissions simultaneously as well as share documents, data, computer displays, and whiteboards. (facial expressions and body language)
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web conferencing
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aka webinar, blends video conferencing with document sharing and allows the user to deliver a presentation over the web to a group of geographically dispersed participants
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content management systems
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help companies manage the creation, storage, editing, and publication of their website content
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