question

Social tourism may partially be defined as: A. Travel for the purpose of studying the social structure of a country B. Travel where a local expert in your field of interest acts as your guide C. Travel for social visits to friends or relatives D. Travel for those with low purchasing power E. Travel with a congenial social group of people

answer

D

question

If a developing country wishes to attract mass tourism, it must: A. Price tourism below competitors B. Offer a series of festivals at various times of the year C. Provide facilities based on Western standards D. Remove all barriers to entering the country E. Offer social contracts with tourists

answer

C

question

The successful experience of tourism combines: A. A degree of novelty with a degree of familiarity B. Security of old habits with excitement of change C. A degree of risk with a degree of safety D. All of the above E. A and C

answer

D

question

The main purpose of mass tourism is: A. Social B. To experience novelty C. Cultural D. Visiting attractions E. C and D

answer

E

question

Which of the following is NOT one of the \"extremities\" of international traveler preferences? A. Order-disorder B. Familiarity-novelty C. Pleasurable-distasteful D. Relaxation-activity E. Dependence-autonomy

answer

C

question

Many of today's tourists are able to enjoy the experience: A. By immersing themselves in novelty B. Because the patterns of behavior of his/her culture are broken C. Only through a strong foundation of familiarity D. Because they thrive on strangeness E. A and B

answer

E

question

One result of mass tourism has been: A. That attractions and facilities previously frequented by local residence are often abandoned by them B. That people really understand better the culture of other countries C. That variety, novelty, and strangeness in the travel experience have increased D. All of the above E. A and B

answer

A

question

Contemporary institutionalized tourism: A. Is really a mass production industry B. Provides maximum novelty of experience C. Does not provide an attractive tourist experience D. Does little to develop the tourism potential of a developing country E. C and D

answer

C

question

As mass tourism grows: A. The effect on the economy of the host country will grow B. It will have little effect on the division of labor in the host country C. The effect of the host country on the mass tourist will grow D. It will have little effect on the wealth of the host country E. Disabled tourists will benefit greatly

answer

A

question

The most effective contribution to international understanding arises from: A. Personal social contacts between visitors and hosts B. Contact with waiters, bellmen, taxi drivers C. Thorough accurate descriptions by a tour guide D. Attendance at local lectures, concerts, festivals E. Engaging in \"social tourism\"

answer

E

question

How is social tourism usually financed? A. From the traveler's own pocket B. From the company's employee benefit fund C. From the government D. With the traveler's own money augmented by subsidy from employer, labor union, or the government E. From the traveler's community social welfare fund

answer

A

question

In the sociology of tourism, we seek to understand the impact of tourism on society, social institutions, and social relationships. One growing area of concern is the role tourism plays in creating or supporting criminal activity. Which of the following is the most significant reason that tourism creates a supportive criminal activity? A. Popular tourist attractions are frequently close to hotels - making tourists easy prey for criminals B. Tourists often tend to behave in a less constrained manner when they are away from home C. Tipping practices of well-to-do travelers can disrupt the social fabric of a destination D. All of the above E. None of the above

answer

A

question

Which of the following is true of touristic expenditures? A. They are narrowly distributed within the economy B. They are received mainly by hotels and restaurants C. They benefit mainly hospitality business suppliers D. They benefit all citizens in the community

answer

D

question

What reason can be given for the importance of price stabilization for tourist purchases? A. Tourists are always hunting for bargains B. Rising prices automatically tend to reduce the volume of demand C. Tourists probably will not return so we can charge then more just so long as we keep the prices stable D. Tax collections to the government will be more favorable E. Demand will probably rise

answer

B

question

One of the major induced (or indirect) effects of tourism economically is on: A. Balance of payments B. Income (the multiplier) C. Export levels D. Propensity to save E. Import levels

answer

B

question

The optimum price for a hotel room would be one that: A. Maximizes per unit profit B. Maximizes occupancy for the entire hotel C. Maximizes profits D. Maximizes total revenue E. Maximizes guest satisfaction

answer

D

question

The \"rippling\" or \"multiplier\" effect of tourist spending ultimately: A. Widely distributes the total economic impact of tourist spending B. Increases the economic impact of tourist spending C. Affects the economy very little, actually D. has no effect on the local economy due to leakage

answer

B

question

Which of the following is true? A. Multiplier = 1/MPS B. Multiplier occurs because the amounts initially spent are re-spent a number of times during the year C. Multiplier + 1/1-MPC D. All of the above E. None of the above

answer

D

question

Tourism in an \"invisible\" export because: A. Monies spent by tourists are hard to trace B. Tourist dollars are usually exported after being received, and disappear C. Tourism constitutes non-merchandise transactions D. Most business people never see the money E. Money flow is in the opposite direction of tourist flow

answer

C

question

One of the major induced (or indirect) effects of tourism economically is on: A. Import levels B. Income (multiplier) C. Export levels D. Propensity to save E. Propensity to consumer

answer

B

question

Visitor expenditures ultimately benefit: A. Hotels and restaurants - primary beneficiaries B. Secondary businesses which supply primary beneficiaries C. All businesses which receive tourist expenditures D. Supply businesses which serve all tourist businesses E. All businesses, professional services, and government

answer

E

question

Tourism from Brazil to the US: A. Is an export for the US B. Is an export for Brazil C. Is an import for the US D. Should not be considered either an export or an import

answer

A

question

Which of the following is not an economic benefit of tourism? A. Increases tax revenues B. May cause changes in patterns of family life C. Stimulates investments D. Increases employment

answer

B

question

Tourism development is usually viewed as bringing with it positive economic results. However, there are potential negative economic results to be considered. Among these negative economic results are: A. Inflationary pressure, over-dependence on tourism and environmental costs B. Over-dependence on tourism, increased tax revenues, and inflationary pressure C. Environmental costs, stimulation of local investment, and inflationary pressure D. Inflationary pressure, high rate of savings, and environmental costs E. All of the above

answer

A

question

Demand for tourism in general is thought to be income: A. Elastic B. Inelastic C. Unitary D. None of the above

answer

A

question

If the demand for aircraft seats is elastic over a narrow range of prices, an increase in fares (within that range) would result in: A. No change in total revenue B. An increase in total revenue C. A decrease in total revenue D. None of the above E. All of the above

answer

B

question

Environmental policy is best defined as: A. The most useful guideline for an ecotour company B. Preserving the natural appeals of the destination or attraction C. Places the environmental potential and improving life for local people D. Preserving the future environment first and economic returns second E. A minimum of disturbance of the plant and animal life

answer

B

question

The most devastating economic result(s) of environmental degradation is/are: A. Stunted growth of the plant and animal life B. Siltation of rivers and water bodies C. Slow or non-existent regrowth of the forest D. Lowering living standards of the indigenous people E. Loss of interest by the potential ecotourist

answer

D

question

Ecotourism is: A. Environmentally friendly travel B. A tool for conservation C. Ecologically responsible tourism D. All of the above E. Non of the above

answer

D

question

Which of the following is not a core indicator of sustainable tourism? A. Site protection B. Stress C. Waste management D. Policy E. Development control

answer

B

question

Capacity standards are important, thus: A. These should seldom be exceeded B. These should never be exceeded C. With adequate supervision and controls, they may be exceeded occasionally. D. It's virtually impossible to set standards E. Optimal visitor numbers really aren't practical

answer

B

question

Ecotour companies should: A. Obtain maximum goods and services from local people B. Obtain superior goods and services from their sophisticated urban suppliers C. Avoid local people's involvement as tourists distrust them D. Use only well-established large suppliers E. Provide all goods and services themselves to be sure of quality

answer

C

question

A building site for a new lodge should be: A. Bulldozed level, as that greatly minimizes costs B. Integrated with the surroundings C. Left entirely natural D. Free from unusual features such as ponds or streams E. Planted with exotic trees and shrubs to excited the guests

answer

C

question

As a developer you wisely advise your architect to design the building: A. So as to obtain the largest rooms at the lowest costs B. Which is the easiest and simplest to build C. To look just like you dreamed about D. Using indigenous designs E. To have an exciting modernistic look

answer

A

question

Guest appeal and beauty of development is: A. Enhanced by preserving the environment B. Diminished by an undeveloped immediate environment C. Better by using a design in keeping with most guests' home country D. Made more appealing by using exotic building materials E. A and D

answer

E

question

Establishing the optimum capacity destination will depend upon the: A. Size of the attraction B. Welfare of the plants and animals C. Satisfaction of the visitors D. The resources preservation E. All of the above

answer

E

question

Which of the following is NOT a generally accepted principle for achieving sustainable tourism? A. Take a holistic perspective B. Address both global and local impacts C. Ensure tourism destinations are located in national parks D. Promote sustainable consumption E. Pursue multi-stakeholder engagement

answer

E

question

Which of the following approaches is not always considered when formulating a sustainable tourism development plan? A. Involve persons with disabilities B. Reflect all impact in costs - polluter pays principle C. Take a life cycle perspective D. Consider functional alternatives E. Respect limits

answer

C

question

Carrying capacity of a tourism destination is best defined as: A. The ability of the destination to meet UNWTO standards concerning acceptable levels of tourism visitation B. The ability of the destination to support different levels of tourism C. The intensity of use in peak periods D. The level of economic tourism generated by the destination E. The total number of tourists visiting a destination during a one-year period

answer

B

question

Which of the following statements best defines the Global Sustainable Tourism Council (GSTC)? A. A council comprised of ministers of the environment from the world's eight leading tourism destinations B. An organization which seeks to ensure that ecotourism is supported by the residents of all global tourism destinations C. A global initiative dedicated to promoting sustainable tourism practices around the world D. A consortium of tourism destination around the world that believes the health of global tourism can best be maintained through the adaptation of the UNWTO Code of Ethics E. A council comprised of tourism destinations that seeks world peace through sustainable tourism

answer

B

question

Which of the following do you believe is the best description of a core indicator of sustainable tourism? A. Measures that focus on what managers need to know most to reduce the risk of inadvertently making decisions that danger the natural and cultural environment on which tourism depends B. Measures that tell managers which core resources and attractors are most important in influencing visitor choice of a destination C. Annual measures provided by members of the United Nations World Tourism Organization (UNWTO) concerning the competitiveness of all member destinations D. Measures concerning the core values of tourists that are judged to be most important to respect when designing a competitive tourism destination E. Core samples drawn from the earth's crust of successful tourism destinations in order to provide an understanding of the factors that determine destination success

answer

D

question

Market segmentation is a process of: A. Assembling various market segments into a complete market B. Using segmentation variable in the marketplace C. Thinking like the customer D. Identifying groups of customers with similar characteristics E. Deciding on a specific market and staying with it

answer

A

question

How successful are the joint promotional efforts of private industry and government? A. Rarely successful B. A cooperative effort is often successful C. One of the best plans, effective and efficient D. A very poor, seldom used plan

answer

C

question

In considering a \"package plan\" offered by a hotel, the manager should: A. Include room, meals, local tours, tips, taxes B. Include room, meals, night club, show, tips C. Determine number of features, price, and time period D. Offer hotel services plus transportation from home to hotel E. Provide all of the above in the package

answer

C

question

What should be kept in mind when creating publicity policy? A. The importance of long-range objectives B. Short-range objectives C. Present immediate objectives D. Short as well as long-range objectives E. Funds available for publicity

answer

D

question

A potential market segment has to fulfill all of the following requirements except: A. It should have a growth potential in the future B. One should be able to estimate its size C. It should be as small and narrowly defined as possible D. It should be reachable

answer

B

question

The marketing concept demonstrates, above all other things, the importance of: A. Production consideration in producing new travel products B. A good advertising plan C. Consumer's needs and wants D. Conceptualizing a marketing phenomenon which is difficult to understand E. Using an advertising agency

answer

C

question

The maturity stage of a product life cycle is characterized by: A. A decline in sales B. Steady growth of sales accompanied by rising profit C. Steady sales accompanied by steady profits D. Modest growth or leveling off of sales accompanied by declining profits E. A leveling off of sales accompanied by rising profits

answer

D

question

Successful marketing of tourism products should: A. Focus primarily on promotion and sales B. Begin and end with the customer C. Emphasize sales volume as a means of achieving higher profits D. Begin with an understanding of customer needs E. All of the above

answer

E

question

The difference between a selling and a marketing approach is that: A. Marketing focuses on selling a product B. Marketing emphasizes profits through customer satisfaction C. Marketing emphasizes promotion and personal selling D. The selling approach focuses first on customer needs and then on promotional activities E. The seller must be well compensated

answer

C

question

The particular blend of controllable marketing variables that a firm uses to achieve its objectives in a target market is called: A. The target market analysis B. The macro environmental control system C. The marketing mix D. The micro marketing analysis E. The selling mix

answer

C

question

The basic purpose of market segmentation is to locate: A. Smaller markets B. Attractive opportunities C. Larger markets D. All markets

answer

A

question

As a tourism marketing tool, television: A. Is usually too expensive for small businesses to use B. Can often be effectively and economically used by individual businesses by participating in group advertising sponsored by a Chamber of Commerce or a tourist association C. Is most effectively used when marketing a tourist destination area or a major tourist attraction D. All of the above E. None of the above

answer

B

question

According to the text, travel literature pieces: A. Are nice, but not very effective B. Are good, but there are better ways to \"tell the story\" C. Are generally too expensive to be practical D. Are some of the most effective forms of printed advertising E. Are easy ways to sell travel

answer

D

question

Market segmentation is a process of: A. Applying the four P's B. Cutting up the best markets for public relations C. Recognizing groups of buyers on the basis of meaningful characteristics D. Promotion in specific planned installments

answer

C

question

During the 1990s and 2000s, international tourism receipts grew at a rate: A. Faster than world trade B. Just a bit slower than world trade C. About the same as world trade D. More than petroleum products and motor vehicles E. None of the above

answer

A

question

The probable future of international tourism to the years 2020 is that it will grow: A. At a rate of about 4.3 percent per annum. B. At a rate of 3.3 percent. C. At a rate of 2.3 percent. D. Realistically, nowhere near the above estimates. E. None of the above.

answer

C

question

The trend toward _____ is of concern to all travel suppliers: A. Increased income B. A better educated traveler C. Time poverty D. Increased automobile ownership E. None of the above.

answer

B

question

Forecasts by UNWTO of international tourist arrivals by region in 2020 indicate that: A. East Asia/Pacific will dominate all other regions. B. The Americas will dominate. C. Europe will be #1. D. East Asia/Pacific and Europe will be about equal. E. None of the above.

answer

A

question

Considering world tourism market shares trends in 2020: A. Europe and the Americas will increase. B. East Asia/Pacific will decrease. C. Europe and the Americas will decrease. D. Africa, Middle East and South Asia will increase. E. A, B and D

answer

B

question

Today's tourism has been recognized as part of the world's mainstream of societal concerns and is: A. Praised for its contributions to improving the environment. B. Helping the growth and recognition of cultural identities. C. Showcasing the differences of peoples' lifestyles. D. All of the above. E. None of the above.

answer

E

question

Important forces impacting the future of tourism are: A. Economic forces. B. A decline in the mega-nation and rise of the city state. C. Quest for stability and security. D. Emergence of the knowledge based society. E. All of the above.

answer

E

question

Populations of the knowledge-based developed nations will likely be most interested in: A. People-to-people programs. B. Mass tourism. C. Foreign independent tours. D. Special interest travel. E. Domestic group tours.

answer

B

question

\"Virtual reality\" in tourism means that: A. Tourists will experience all aspects of a destination. B. Visitors will also be shown the \"bad aspects\" of any destination. C. Tourists will become familiar with the economic realities of places visited. D. There are technological devices supposedly simulating an actual visit. E. Visitors will spend some time living almost the same lives as residents in the destination area.

answer

D

question

Considering future demographic shifts in global tourism markets: A. The 50-65 age group will increase substantially between 2012-2020. B. Travelers from traditional generating countries are becoming younger. C. Older people will be the dominating market segment. D. Age group distributions will remain much as they are today. E. Much increase is expected in the family market.

answer

A

question

Tourism suppliers will be under future inflationary pressures. Thus: A. Travel costs will likely rise, almost out of control. B. Competition will keep costs of travel under control. C. Government regulation will increasingly control travel costs. D. Tourism will be accessible to a large percentage of the population. E. C and D

answer

B

question

Widespread adoption of technology increases productivity and reduces costs. In tourism, technology has been: A. Widely adopted. B. Very scantily adopted. C. Growing rapidly in acceptance. D. Applied mainly to airline reservations, and information. E. Applied moderately but with disappointing results.

answer

C

question

Developing countries have not enjoyed the increase in tourism. They have: A. Extremely rich cultures and histories. B. Actually little to offer tourists. C. Well educated, trained but underutilized personnel. D. Usually an adequate infrastructure. E. Very little leakage of what tourist expenditures they receive.

answer

E

question

Today's travelers from knowledge-based societies are seeking: A. Restful and relaxing sightseeing kinds of trips. B. Shorter, rather fast-moving itineraries. C. More interaction with local residents. D. More time at a destination. E. C and D

answer

E

question

In the movement from a \"service to an experience economy\" within tourism, which of the following implications is the most important? A. In such an economy, it will be important to ensure that tourists are provided with consumer protection legislation that guarantees they recover what they have paid for. B. In such an economy, consumers are seeking a quality experience from an investment of their time and money. C. In such an economy, there is a changing relationship between hosts and guests. People are seeking genuine experiences rather than staged ones. D. In such an economy, because people will have great difficulty in assessing value for money received from an experience, effective promotion will be more important than ever. E. B and C

answer

E

question

Because of the inevitable aging of the population of tourist generating countries in the future, which of the following changes is most unlikely? A. Leisurely, rather than highly programmed vacations will increase. B. Since nearly half of all travelers are now headed by persons who are not married, greater efforts will be required to ensure that members of these households are given separate rooms at a reasonable rate. C. More grandparents will be traveling with their children. D. Concern for health and medical facilities will be driven by both physiological and psychological needs of likely travelers. E. Educational hotels will meet the growing desire of tourists both to learn and to acquire new skills.

answer

D

question

Which of the following definitions best describe a \"digital nomad\" in tourism? A. Individuals who base their travel decisions on whether or not potential lodging/accommodation/ hotel has Wi-Fi capability B. Individuals who have grown up with the Internet—and when now traveling have an appetite for connecting with people and content at all times

answer

B

Social Tourism: Travel for Low Purchasing Power

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