Essentials of Business Communication Chapter 9 – Flashcards
Unlock all answers in this set
Unlock answersquestion
analytical reports
answer
Reports that provides data, analyses, and conclusions; may also provide recommendations and may intend to persuade readers to act or to change their beliefs
question
business report
answer
Systematic attempt to convey information, answer questions, and solve problems
question
credible
answer
Capable of being believed
question
digital format
answer
Format that allows writers to produce and distribute reports in electronic form; used when reports will be projected or viewed electronically, edited digitally, or uploaded to the Web or a company intranet
question
direct strategy
answer
An organizational strategy in which the purpose for writing is placed close to the beginning
question
executive summary
answer
Summarizes a long report, proposal, or business plan, concentrating on what management needs to know from a longer report
question
feasibility reports
answer
Reports that help a company decide whether to proceed with a plan of action
question
formal writing style
answer
A style used when writing to clients or other important audiences about controversial or complex topics; uses third-person, passive-voice verbs, complex sentences, and long words
question
functional headings
answer
Headings (such as Introduction, Discussion of Findings, and Conclusion) that describe functions or general topics help the writer outline a report
question
indirect strategy
answer
An organizational strategy in which the conclusions and recommendations, if recommended, appear at the end of the report
question
informal writing style
answer
A style used when writing to familiar audiences about noncontroversial topics; uses first-person pronouns, contractions, active-voice verbs, shorter sentences, and familiar words
question
informational reports
answer
Reports that collect and organize information without analysis or recommendations; also called investigative reports
question
investigative reports
answer
Reports that collect and organize information; also called information reports
question
justification/recommendation reports
answer
Solicited reports that attempt to solve problems by evaluating options and offering recommendations
question
letter format
answer
An appropriate format for short (usually eight or fewer pages) informal addressed outside an organization; prepared on a company's letterhead stationery
question
manuscript format
answer
An appropriate format for longer, more formal reports
question
memo format
answer
An appropriate format for short, informal reports that stay within organizations
question
minutes
answer
A record of the proceedings of a meeting
question
objective
answer
Writing that is undistorted by emotion or personal bias
question
preprinted forms
answer
A report format used for repetitive data, such as monthly sales reports, performance appraisals, merchandise inventories, and personnel and financial reports
question
primary data
answer
Data that result from firsthand experience and observation
question
progress reports
answer
Reports that monitor the headway of unusual or nonroutine activities
question
report headings
answer
Used to outline the text of a report, highlight major ideas and categories, act as guides for locating facts and pointing the way through the text, and break up large chunks of text into manageable and inviting segments
question
secondary data
answer
Data that come from what others have experienced or observed and written down
question
statement of purpose
answer
A statement that defines your purpose for writing a report
question
summaries
answer
Reports that condense the primary ideas, conclusions, and recommendations of longer reports or publications
question
talking headings
answer
Headings (such as Employees Strongly Support Amendment or Long-Term Parking Plan) that describe content and provide information to the reader
question
trip reports
answer
Reports in which business travelers identify the event they attended or the company they visited
