Psychology – Ch.5 Observational Learning – Flashcards
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is learning that occurs when a person observes and imitates behavior.
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observational learning
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eliminates trial-and-error learning.
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observational learning
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takes less time than operant conditioning.
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observational learning
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believes that if we learned only in such a trial-and-error fashion, learning would be exceedingly tedious and at times hazardous. Instead, he says, many complex behaviors are the result of exposure to competent models. By observing other people, we can acquire knowledge, skills, rules, strategies, beliefs, and attitudes
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Albert Bandura
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also called imitation or modeling
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observational learning
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Bandura described four main processes that are involved in observational learning which are?
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attention, retention, motor reproduction, and reinforcement.
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In order to reproduce a model's actions, you must ____to what the model is saying or doing.
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attend
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In observational learning, the first process that must occur is...
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attention
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Warm, powerful, atypical people, for example, command ____ ______than do cold, weak, typical people.
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more attention
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is the second process required for observational learning to occur.
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Retention
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To reproduce a model's actions, you must encode the information and keep it in memory so that you can retrieve it. THIS IS CALLED?
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Retention
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a third element of observational learning, is the process of imitating the model's actions called...
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Motor reproduction
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is a final component of observational learning. In this case, the question is whether the model's behavior is followed by a consequence.
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Reinforcement
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Seeing a model attain a reward for an activity increases the chances that an observer will repeat the behavior—a process called .......
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vicarious reinforcement.
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seeing the model punished makes the observer less likely to repeat the behavior—a process called ......
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vicarious punishment.
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occurs when a person observes and imitates behavior. this type of learning takes less time than operant conditioning.
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Observational learning
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For _____ to occur, a person must attend to what another individual is doing or saying.
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attention
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occurs when an individual encodes information and keeps it in memory so that it can be retrieved.
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Retention
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occurs when an individual imitates what another individual is doing.
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Motor reproduction
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occurs when there are incentive conditions for imitating a certain behavior. If there is no incentive, the behavior will not be imitated.
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Reinforcement
