A brand is a concept that uniquely identifies a company’s good or service. People often mistake this term for a mere catchphrase, logo, slogan, or mark. Without a trademark, your business cannot survive in this technological age. In a particular statistical survey, more than 80% of consumers agreed that a trademark is important for online and landbased companies. If you need concrete marketing ideas for your startup or existing business, one way to gain inspiration is to read brand names essay examples.

A trademark tends to enhance the net value and competitive advantage of a business or company. The idea of branding goes back thousands of years ago. Traders in the marketplaces used this tool to differentiate their goods from that of other people. If you are studying a finance-related course or subject, our brand essay example varieties will be of big help to you.

If you want a concrete example of how marketing works, think about Coca-Cola. That soda drink is now a symbol of the actual company’s reputation. A brand essay will expose you to more examples of companies and their marks of identity.

Marketing Mix Of Louis Vuitton And Gucci Marketing Essay Example
1122 words 5 pages

It includes clothing, shoes, Jewelry and so on. (Louis Button Inc, 2010). In 1987, Louis Button and Meet Hennessey merging into prevent LIVE Group. In 1 906, Gucci Augustine chi established the Gucci brand and named it after himself. Products of Gucci include fashion, leather goods, and watches. (Gucci Inc, 2010) Gucci with its high […]

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Brand Fashion Marketing Mix
Services Marketing Paper Starbucks Essay Example
3168 words 12 pages

The Nilsson statement by Stardust’s aims to build a sense of community and highlight the importance of coffee in establishing connections. Their mission is to inspire and nurture the human spirit by focusing on individuals, cups of coffee, and neighborhoods. To accomplish this mission and achieve their goal, they evaluate their services marketing mix. The […]

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Brand Coffee Service Starbucks Target Market
Marketing Innocent Smoothies and the Potential Threats Essay Example
1190 words 5 pages

This report focuses on Innocent Smoothies as a specific category within the soft drinks market. It examines both the strengths of the Innocent brand and the challenges posed by own-label products. Effective marketing is crucial for gaining a significant market share in the highly competitive soft drinks market. As of 2010, Innocent Smoothies held 80% […]

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Brand Brand Equity Supermarket
Marketing Strategies of BPL Color Television Essay Example
915 words 4 pages

I here by declare that the project report entitled “Marketing Strategies of BPL Color Television” submitted in partial fulfillment of the requirements for the degree of Master of Business Administration to Sikkim-Manipal University, India, is my original work and not submitted for the award of any other degree, diploma, fellowship, or any other similar title […]

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Brand Color Market share Television
Marketing Researchquestions Essay Example
610 words 3 pages

We will primarily focus on introducing the new product brands. We have a clear understanding of our target market’s preferences, including their taste and texture preferences for the products, as well as the emotional benefits they seek, such as relaxation and indulgence. To meet and surpass our customers’ expectations, we have decided to enhance our […]

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Brand Marketing Research Pricing Research
Total Company effort Essay Example
1151 words 5 pages

Magnum also invented a mini- bar product line (smaller bars with 150 calories), in order to cater to some people’s need of keeping diet It has developed new technologies to improve the creaminess of ice-cream: The single screw cold extrusion technology. Besides being able to reduce the fat content of the product Using this new technology […]

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Brand Company Customer
Pros and cons of corporate branding Essay Example
1074 words 4 pages

The most important benefit of corporate branding is that the general brand recognition will increase. Instead of the individual brands only being recognized in locations where the properties resides, the corporate brand will represent all of the individual hotels and allow guest recognition to be realized wherever the properties are located. This will promote a […]

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Brand Branding Property
Target Market Analysis Essay Example
487 words 2 pages

Successfully using foreign exchange efficiently and effectively, fulfilling the economic needs of India and industrial needs, without disregarding consumer needs as well, is the main basis of India’s import policy (Indiamart, 1996-2010). According to Indiamart.com, there are three main objectives when it comes to importing: 1) To make necessary imported goods more easily available, including […]

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Brand Business Process Target Market Trade
Hewlett Packard Computer Systems Organisation Argumentative Essay Example
2534 words 10 pages

At the same time, both content value providers and solution-providers prioritize the profitable upstream business. Meanwhile, Ditz strives to grow the business while reducing sales and support costs. Consequently, Ditz conducts an audit to discover potential opportunities for Coo. The audit reveals how Hap’s current sales strategy prevents the company from taking advantage of these […]

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Brand Computer Customer Sales
Service design Essay Example
2599 words 10 pages

In today’s highly competitive air transport industry, the current environment is more challenging and unforgiving than ever before. With an increase in competitors, even a minor mistake can result in being eliminated from the competition. Strategies that were once successful are no longer effective. A recent study on high performance in the airline industry suggests […]

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Brand British Airways Reputation Service
E-Business – International Nature of Electronic Commerce Essay Example
472 words 2 pages

In order to conduct business effectively in any region, it is crucial for me to understand and respect the language and customs that shape its culture. To accommodate language variations, my website will feature local language versions as well as translations if necessary. I also recognize the connection between culture and nature, so I will […]

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Brand Information Technology Internet Nationalism
Strategic Management: Target Marketing Essay Example
2545 words 10 pages

In Canada, Target, Corp. uses the slogan “Pay Less” and faces less competition compared to the United States. This report examines Target’s performance and position in Canada relative to the United States by considering market and demographic factors. Analyzing demographics and population statistics from the latest Canadian census shows that Target’s target customer in America […]

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Brand Marketing Strategy Strategic Management
Strategic Marketing : Colgate Essay Example
2012 words 8 pages

Colgate, a rapidly growing business, recognizes the importance of a strong marketing strategy. This strategy is centered around sales growth, brand management, and maximizing market advantages. Developing effective marketing strategies adds value to the business and promotes faster growth compared to competitors. Customer satisfaction is a primary objective for Colgate. Strategic marketing plays a crucial […]

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Brand Marketing Strategy
Sustainable Marketing and Csr in Egypt Essay Example
2655 words 10 pages

Sustainable Marketing involves meeting current consumer needs while also considering the ability of future generations to meet their own needs. This philosophy is crucial in today’s global market and emphasizes long-term societal welfare. Marketing and Corporate Social Responsibility (CARS) are closely connected. By practicing sustainable marketing, companies can achieve better communication, stronger relationships, and a […]

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Brand Corporate Social Responsibility Egypt
SUV marketing Essay Example
3237 words 12 pages

The Duster Pre Launch advertisement features men who have recently purchased a sedan and are shown crying. The advertisement acknowledges and apologizes to these individuals. This advertisement, in a sense, exemplifies Renault’s motto, which promotes embracing change while driving. The Duster car represents Renault’s renowned image of providing a comprehensive package of comfort, convenience, style, […]

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Brand Cars
The Marketing Mix Would Differ For A Staple Convenience Essay Example
563 words 3 pages

The marketing mix would differ for a staple convenience product from a homogeneous product because both offer two difference types of “needs. ” Staple convenience product Is an Item a customer buys often, does not require much thought, and does not have the desire to not spend too much. In this case, product and price […]

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Brand Business Process
Versache International marketing Essay Example
3865 words 15 pages

The only form of segmentation that applies to Gucci is concerned with income levels and persons ability to afford the product basically the pricing of the product places the product in a certain segment whereby its is only affordable to a certain sector of society based on income levels so in that way the product […]

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Brand Nationalism Pricing
Whey Hey Marketing Opportunity Analysis Essay Example
2896 words 11 pages

Whey protein ice cream origin in UK and its popularity is reflected by the significant growth in sales. It is an innovative product that it differentiates itself from others with the feature of high nutrition value. With its success in I-J, the product is believed to have a great potential to enter Germany ice cream […]

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Brand Opportunity Product Differentiation United Kingdom
Wipro Marketing Strategy Narrative Essay Example
1306 words 5 pages

The purpose of this analysis is to delve into Wiper’s marketing strategies and think from the perspective of the Chief Marketing Officer. This paper will highlight their past marketing efforts, current competition and challenges, and provide recommended strategies to overcome those challenges. In 2006, a brand tracking survey revealed that Wiper had a lower awareness […]

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Brand Customer Marketing Strategy Strategy
Yves Rocher : international marketing Essay Example
516 words 2 pages

The brand sends its products by correspondence, on the internet and In shops. The most Important In the Yves Rocker’s products Is the plant. This understanding Is Its force. Yves Richer has a large range of products and services. The brand sells shampoo, perfumes, make-up and cream for women and men. In its salons, Yves […]

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Brand Business Process Cosmetics Nationalism
Marketing Strategy Affects Product, Place Essay Example
3844 words 14 pages

The company begins by identifying its target market and monitoring customer attitudes during the buying process to determine a suitable marketing strategy. It also considers delivery methods and collects feedback from customers after using the product, known as ‘place’, which impacts the transportation of goods to the market and consumers. Simultaneously, the price strategy also […]

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Brand Marketing Strategy Milk
Marketing Principles Summative Brand Analysis Essay Example
1073 words 4 pages

Urban Outfitter’s strategy is based on three key practices: carefully selecting products, creating an attractive retail environment, and implementing a comprehensive marketing communications approach. The company’s mission statement emphasizes the importance of understanding and connecting with customers on an emotional level to understand their behavior (URBAN.Com; Bubbler and Oliver, 2004; Kismet, 2010). Urban Outfitters differentiates […]

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Brand Principles

Popular Questions About Brand

What are generic brands?
A generic brand is a type of consumer product that lacks a widely recognized name or logo because it typically isn't advertised. Generic brands are usually less expensive than brand-name products due to their lack of promotion, which can inflate the cost of a good or service.
What is one brand marketing?
One Brand Marketing is a technology-first organization that provides printing, direct mail, digital advertising and related business services through best-in-class software solutions.
What brand is Barbie?
Barbie is the figurehead of a brand of Mattel dolls and accessories, including other family members and collectible dolls. Barbie has been an important part of the toy fashion doll market for over fifty years, and has been the subject of numerous controversies and lawsuits, often involving parodies of the doll and her lifestyle.
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