Chapter 4 Information Systems – Flashcards

Unlock all answers in this set

Unlock answers
question
What are two most important management challenges in building a successful e-commerce presence?
answer
Developing a clear understanding of business objectives and knowing how to choose the right technology to achieve those objectives
question
Which of the following typically includes a data flow diagram to describe the flow of information for an e-commerce site?
answer
Logical design
question
Which of the following is used to process certificates and private/public key information?
answer
SSL
question
Which of the following is not a type of application server?
answer
FTP server
question
Which of the following types of servers monitor and control access to a main Web server and implements firewall protection?
answer
Proxy server
question
An e-commerce Web site that processes orders requires, at a minimum, a BLANK architecture:
answer
two-tier
question
The term stateless refers to the fact that:
answer
The server does not have to maintain an ongoing dedicated interaction with the client computer
question
Which of the following basic system functionalities is used to display goods on a Web site?
answer
Digital catalog
question
Which of the following is not one of the basic business objectives for an e-commerce site?
answer
Optimize system architecture
question
All of the following are Web site design features that annoy customers except:
answer
Redundant navigation
question
Which of the following is the least expensive path to creating a mobile Internet presence?
answer
Resizing an existing Web for mobile use
question
The structure of a market is described in terms of all of the following except:
answer
Customers
question
An e-commerce site that cost 25,000 to develop is likely to require a yearly maintenance budget of approximately:
answer
25, 000
question
BLANK provides a set of standards for communicating between a browser and program running on a server that allows for interaction between the user and server:
answer
CGI
question
BLANK are the types of information systems capabilities needed to meet business objectives:
answer
System functionalities
question
Which of the following would you use to identify orphan files?
answer
Site management tools
question
The leading Web server software is:
answer
Apache
question
All of the following might be part of a Web site's middle=tier layer except:
answer
Legacy corporate application
question
All of the following are basic information requirements for a product database except:
answer
Customer ID numbers
question
Which of the following is not an open source software tool?
answer
WebSphere
question
Which of the following is not an example of one of four kinds of e-commerce presence?
answer
Customer management system
question
What are the two most important management challenges in building a successful e-commerce presence?
answer
developing a clear understanding of business objectives and knowing how to choose the right technology to achieve those objectives
question
In order from beginning to end, the major steps in the SDLC are:
answer
systems analysis/planning; systems design; building the system; testing; and implementation
question
BLANK are the types of information systems capabilities needed to meet business objectives.
answer
System functionalities
question
Which of the following helps you understand the marketing effectiveness of your e-commerce site?
answer
site tracking and reporting system
question
Which of the following is not one of the basic business objectives for an e-commerce site?
answer
optimize system architecture
question
Which of the following typically includes a data flow diagram to describe the flow of information for an e-commerce site?
answer
Logical design
question
BLANK verifies that the business objectives of the system as originally conceived are in fact working?
answer
Acceptance testing
question
BLANK involves testing a site program's modules one at a time.
answer
Unit testing
question
In a SWOT analysis, you describe all of the following except:
answer
the business's technology
question
Offline media is typically used for all of the following marketing activities except:
answer
Conversation
question
The leading Web server software is:
answer
Apache
question
Which of the following is an example of a CMS?
answer
WordPress
question
Advantages of dynamic page generation include all of the following except:
answer
Client-side execution of programming
question
Which of the following cannot be used to retrieve objects from a database?
answer
HTML
question
All of the following are basic functionality provided by e-commerce merchant server software except:
answer
marketing software
question
Which of the following is not one of the main factors in Web site optimization?
answer
Page stickiness
question
Which of the following types of sites typically tends to have high to very high page views (hits)?
answer
Publishing/subscription
question
Which of the following types of sites typically needs a high percentage of secure pages?
answer
Trading
question
Which of the following is not a main factor in determining overall demand for an e-commerce site?
answer
Static file sizes
question
The cost of hardware, software, and telecommunications services needed to build a Web site have BLANK over the last decade.
answer
Decreased dramatically
question
Which of the following is the final stage suggested for a six-phase plan to develop an e-commerce presence?
answer
Mobile plan
question
All of the following are methods of improving the processing architecture of a Web site except:
answer
adding Web servers
question
All of the following are important factors in Web site optimization except:
answer
Adhering to accessibility guidelines
question
BLANK provides a set of standards for communicating between a browser and a program running on a server that allows for interaction between the user and server.
answer
CGI
question
BLANK is a programming language invented by Netscape used to control the objects on an HTML page and handle interactions with the browser
answer
JavaScript
question
The primary way a Web site is able to personalize the content presented to a visitor through the use of:
answer
Cookies
question
Which of the following is an example of dynamic content?
answer
Blog posts
Get an explanation on any task
Get unstuck with the help of our AI assistant in seconds
New