Menu Management – Flashcards

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A La Carte Menu:
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Offers food items separate prices
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Du Jour Menu:
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Features menu items that are unique to that day
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Table d'hôte Menu:
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Offers diners choices in each course at a single price
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Cycle Menu:
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Systematically utilizes food so that variety and efficiency is achieved over the course of a period of time
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A menu that offers food from each meal period, served anytime of the day is called:
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California Menu
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An area of a buffet where chefs prepare food to order such as omelets, waffles, pasta or crepes:
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Action Station
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Tasting menu:
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A menu offers small portions such as Tapas, Dim Sum, and other foods.
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Limited Menus:
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Quick Service restaurants
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Receiving input from the front of the house and the kitchen when developing a menu:
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Ensures feedback from all is heard and buy-in achieved
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Information linking buying preferences and how well the business meets those preferences as viewed by the potential buyer is referred to as:
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Market Research
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Menus usually group food items:
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In some order in which they are intended to be eaten
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Having a large number of menu choices:
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Overwhelms the guest
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Family Style Breakfast:
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Guests serve themselves from food brought to their table
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Specials are created in order to:
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Showcase the talents of the chef and utilize product prior to its expiration date
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Formal meals are served:
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Without bread, butter, salt or pepper.
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A La Carte menus are only used in fine dining restaurants:
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False
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Breakfast menus typically offer fewer choices to select from:
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False
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Children's menus are a good way to educate young palates and introduce a wide range of foods to youngsters:
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False
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Brunch menus are typically featured on weekends and may be offered one day a week:
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True
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California menus are so named because they originally appeared in that state:
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True
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When did people begin preparing food in and for groups?
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Since ancient times
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Who is credited with introducing haute cuisine to France?
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Catherine de Medici
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Which scientist invented the canning process?
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Appert
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First known cookbook:
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Cookery and Dining in Imperial Rome
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Crude wooden dishes used from eating in the Middle Ages were known as:
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Trenchers
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Black chefs hats symbolize what?
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A master chef, nominated by peers to wear it.
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Henry II of France is remarkable in our history because:
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He married Catherine de Medici who brought her own cook books from Florence, Italy.
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What is associated with Georges Auguste Esscoffier
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Perfected the classical or continental organization of kitchen workers
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Founder of the modern restaurant:
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Boulanger
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Marie Antonie Careme is not associated with what?
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Teaming up with Cesar Ritz to operate many of Europe's finest hotels.
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First established cook book was written by Apicius
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True
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White castle was the first quick service restaurant
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True
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Monks and friars performed food service including developing liqueurs in the Middle Ages
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True
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A trattoria is a chef's tall hat
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False
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Take out, delivery, and drive through windows are insignificant to the food industry and is decreasing in popularity:
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False
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Resistance food gives to the crushing action of the jaw is:
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Texture
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Flavor of food is distinguished primarily by its:
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Aroma
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Sufrace texture of food:
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Consistency
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Taste panels are best conducted when hunger is likely. Less formal sampling may be done with:
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Employees
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Truth in menu laws apply to menu accuracy and are for the purpose of avoiding misrepresentation which benefits the operator at the expense of the:
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Guests
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Developed by federal government, these define what a food myst be if a specific name is used and exist for all foods except very common ones:
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Standard of Identity
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This helps to avoid the known risks of being overweight that increases the incidence of diabetes, heart disease and cancer.
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Food Pyramid
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Motivation is created and costs are controlled through:
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Efficient use of staff, challenging work and productivity
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Persons who are away from the familiar sights and sounds and smells of home tend to:
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Dislike any food
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Purpose of a menu:
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Communicate what is offered, and in commercial options, the price
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Skills inventory is used to provide the operation with an assessment of skills employees currently possess.
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True
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Majority of institutional food service experiences are dreadful due to meager quality products prepared by unskilled workers.
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False
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Need for water when thirsty is a perceived need.
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False
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Non profit organizations do not need to consider costs even though they are not required to make a profit.
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False.
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Theory of hedonism states that people try to maximize pleasure and minimize pain
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True
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Main functions of a successful menu:
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Communication and selling
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Most menus are:
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Printed on paper and give to patrons to look at
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The back of a traditional menu is used for:
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Hours of operation and short notes of interest
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The front of a traditional menu is used for:
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The logo, design, or motif
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Menus written primarily for Back of the House employees o inform them what must be produced are called:
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Production menus
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Special boards:
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To highlight items that management wishes to give greater emphasis to.
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Clip-ons or inserts are used:
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To give greater emphasis to items that management wants to push.
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Menu format:
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Should include clarity, simplicity, and a listing of food in the order that it is usually eaten.
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It may be helpful to get feedback on how well the menu communicates from:
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Persons representative of your target market.
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Something that is not used in the production menu:
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Selling words and fancy descriptions
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What is considered a traditional menu:
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Heavy paper, permanently printed using color and typeface strategically
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Size of type used from menus:
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10-12 point
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Font most frequently used for menus:
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Serif
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Vertical spacing between type is called:
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Leading
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The manner in which menu items presented should be selected to best suit the needs of the operation:
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True
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Some hospital have staff visit rooms with handheld computers to take orders:
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True
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If a menu is well done, one form is enough for any operation:
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False
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Menus, like individuals, should have personalities:
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True
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The design of the menu has little to do with legibility:
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False
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It is ok to use several fonts on your menu:
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True
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Paying a fair price for desirable product defines:
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Perception of Value
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Non-Cost Pricing does NOT include:
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Marginal Analysis
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Ways to effectively get customers to see value in the product include:
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Differentiating the product from competitors
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Operations that reduce prices in hopes of making it up with increased volume are responding to the economic law of:
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Supply and Demand
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When the cost of the food item is very volatile, the menu price listed is often:
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Listed as Market Price
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When the cost for fresh peaches goes down in July, at the height of the fruits season, prices drop and demand increases. This is known as:
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A flexible market
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The pricing method that classifies labor coasts into high, medium and low is:
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Variable cost pricing
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The method in which a food service decides it needs a standard profit from every patron who enters is called:
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Cost-Plus Profit Pricing
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A set price added to each customers bills for the purpose of establishing a base for atmosphere, entertainment and other costs is called a:
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Cover Charge
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Pricing should be:
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Evaluated constantly
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Employee meals should be considered:
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An operating expense that provides a desirable benefit to food service workers
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The difference between cost and selling price is called markup:
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True
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Copying competitors pricing is an effective method of ensuring popularity and profit:
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False
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Patrons seem to like to have a wide range of prices to choose from within a single menu:
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False
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Assuming other costs have the same ratio to food cost for each menu item is a solid starting point for pricing menu items:
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False
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Marginal Analysis pricing by retail operations including food service to calculate a selling price that establishes the point at which the maximum profit can be made:
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True
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How do you find the pricing multiplier?
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100%/x%
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Finding base selling price:
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Price / Percentage
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