GBA 490 Written Case (Executive Summary) – Flashcards
Unlock all answers in this set
Unlock answersquestion
Introduction
answer
- Company's sales revenue - Products/key points of strategy - Talk about growth of company/industry
question
Industry Analysis
answer
- Talk about the dominant economic characteristics - Product differentiation - Five forces model - Key success factors - Weighted competitive analysis
question
Internal Analysis
answer
- Position in the market - Reference CAGR - Draw information from financial ratios and explain what they mean in terms of profitability, sustainability, and growth
question
Strategic Issues
answer
- Talk about any of these that the company faces with regards to growth, profitability, and sustainability
question
Options
answer
- Give these based on the opportunities found in the SWOT analysis - Give about 2-3 of these (one of them being "do nothing")
question
Recommendations
answer
- Propose one of the options that you have stated and give proper evidence to support why it would work
