CS Chapter 7 – Flashcards
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Any server that creates a cookie on your hard drive can request that cookie the next time your browser is accessing a Web page from the Web site server
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True
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Researchers estimate that the most extensive search engines cover less than 20% of the Web
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True
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Many search engines keep records of your queries.
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True
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A C2C e-commerce transaction occurs when individual consumers purchase goods and services from online merchants.
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False
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Netiquette is online jargon for Internet etiquette
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True
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If you turn off cookies, you may not be able to make online purchases at some sites.
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True
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As users are frequently deleting or blocking conventional cookies, marketers are turning to Flash cookies to track and target customers.
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True
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Pharming is less surreptitious and easier to detect than most other hacker schemes.
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False
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A(n) ____ is a collection of related information organized and formatted so it can be accessed using software called a browser.
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Web site
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Visitors to a Web site are sometimes called Web ____
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surfers
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A(n) ____ is client software that displays Web page elements and handles links between pages.
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browser
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Which of the following is a Web resource?
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an HTML document
a sound file
a graphic
any of the above
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For HTTP, ____ usually are associated with port 80 on the client and server
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sockets
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____ is a protocol that works in conjunction with TCP/IP to get Web resources to your desktop.
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HTTP
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An HTTP exchange takes place over a pair of ____
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sockets
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A ____ HTTP connection reuses the same HTTP connection to send and receive multiple requests.
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persistent
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ll of the following are currently popular browsers EXCEPT ____
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Netscape Navigator
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____ allow a Web site to store information on the client computer for later retrieval.
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cookies
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____ provides tools specifically designed to enter and format Web page text, graphics, and links.
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Web authoring software
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HTML ____ are used to display a question and a box into which you can enter an answer.
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forms
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A(n) ____ helps people locate information on the Web by formulating simple keyword queries.
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search engine
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A Web ____, automated to methodically visit Web sites, can be programmed to perform various activities as it visits those sites.
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crawler
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Search engine ____ software is designed to pull keywords from a Web page and store them in a database.
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indexer
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A search engine's ____ looks for your search terms in the search engine's indexed database and returns a list of relevant Web sites.
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query processor
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Keyword ____ is an unethical practice in which meta keywords are manipulated to gain high relevancy rankings.
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stuffing
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The ____ wildcard character allows a search engine to find pages with any derivation of a basic word.
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*
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In addition to using search engines, you can also find Web-based information using a(n) ____ engine that searches a series of other search engines and compiles the search results.
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metasearch
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When you use a search engine, it stores all of the following information about your query EXCEPT ____
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your name
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Many ____ sites act as relay stations to forward your searches to search engines without leaving a trail back to a cookie or IP address
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anonymizer
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When you purchase a textbook online from a site like www.amazon.com, you are participating in ____ e-commerce
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B2C
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When you purchase a used digital camera directly from the owner on an online auction, you are participating in ____ e-commerce
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C2C
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____ e-commerce occurs when businesses sell to governments.
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B2G
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A ____ ad overlays the content on a Web page, sometimes obscuring it until you click the ad or its timer expires and the ad disappears.
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hover
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Before sending a large attachment in an e-mail, you can use a(n) ____ to shrink it
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compression program
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You just sent an e-mail message to your co-worker that includes the following message body:
MARY-
CAN YOU PLEASE TELL ME WHEN YOU WILL HAVE THE REPORTS COMPLETED?
Why might your coworker be offend by this message?
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In terms of netiquette, you were shouting
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____ software is a type of security software designed to identify and neutralize Web bugs, ad-serving cookies, and other types of malware
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Anti-spyware
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Flash ____ can collect and store personal data, such as a user's name or the user's progress in a game
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cookies
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A(n) ____ is a type of utility software that captures unsolicited e-mails before they reach your inbox.
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spam filter
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An e-mail scam designed to persuade you into revealing confidential information by replying to an e-mail is called ____.
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phishing
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____ schemes redirect users to fake sites by poisoning a domain name server with a fake IP address.
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pharming