CIS 429 Exam 3

question

Which system differentiates an executive information system from a decision support system and a transaction processing system?
answer

Stock market information system
question

What represents a new approach to middleware by packaging together commonly used functionality, such as providing prebuilt links to popular enterprise applications, which reduces the time necessary to develop solutions that integrate applications from multiple vendors?
answer

Enterprise application integration middleware
question

Which of the following is not one of the five basic components of supply chain management?
answer

Cost (plan, source, make, deliver, and return)
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Which of the following is a quantitative model typically used by DSS
answer

sensitivity analysis, what-if analysis, and goal-seeking analysis
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Who did Business 2.0 rank as number one in the top 50 people who matter most in business?
answer

YOU the customer
question

Which of the following represents the top-down (executives to analysts) organizational levels of information technology systems?
answer

EIS, DSS, TPS
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What is the ability to view all areas up and down the supply chain?
answer

supply chain visibility
question

Which of the following is a key to SCM success?
answer

support organizational goals
question

What is a category of AI that attempts to emulate the way a human brain works?
answer

neural network
question

What is at the heart of any ERP system?
answer

Database
question

Which of the following is not a principle of SCM
answer

listen to signals from telecommunications equipment (should be listening to signals of market demand)
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Which of the following is the first CRM implementation strategy?
answer

clearly communicate the CRM strategy
question

Which application are employees most likely to use?
answer

CRM, SCM, ERP
question

Which of the following is a type of transaction processing system?
answer

Order processing
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Which of the following represents operational CRM
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supports traditional processing, supports day-to-day front of office operations, and supports operation that deal directly with the customers.
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Which application’s primary business benefits include forecasting, planning, purchasing, material management, warehousing, inventory, and distribution?
answer

ERP
question

What are the various commercial applications of artificial intelligence called?
answer

Intelligent Systems
question

What is drill-down capability?
answer

Enables users to get details, and details of details or information
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What can a model accomplish?
answer

calculate risks, understand uncertainty, and manipulate time
question

Which of the following describes ERP systems?
answer

Provide a foundation for collaboration between departments, enable people in different business areas to communicate and have been widely adopted in large organizations to store critical knowledge used to make the decisions that drive the organization’s performance.
question

What supports back-office operations and strategic analysis and includes all systems that do not deal directly with the customers?
answer

Analytical CRM
question

What is the study of the effect that changes in one (or more) part of the model has on other parts of the model?
answer

Sensitivity Analysis
question

Which application’s primary business benefits include market demand, resource and capacity constraints, and real-time scheduling?
answer

ERP
question

Which of the following is an incorrect enterprise view of information technology?
answer

Processing is OLTP for executives and OLAP for analysts.
question

Which of the following automates the different steps and stages of the supply chain
answer

supply chain execution software
question

Which of the following is the most commonly used form of AI in the business area?
answer

Expert System
question

What is consolidation?
answer

Involves the aggregation of information and features simple roll-ups to complex groupings of interrelated information.
question

What is an artificial intelligence system that mimics the evolutionary, survival-of-the-fittest process to generate increasingly better solutions to a problem?
answer

Genetic algorithm
question

What finds the inputs necessary to achieve a goal such as desired output level?
answer

Goal-Seeking Analysis
question

What are the primary business benefits of an ERP system?
answer

forecasting, planning, purchasing, materials management, warehousing, inventory, and distribution
question

Which of the following is not one of the four changes resulting from advances in information technology that are driving supply chains?
answer

Scalability (speed, consumer behavior, and visibility are all factors)
question

What is a special-purpose, knowledge-based information system that accomplishes specific tasks on behalf of its users? Intelligent system
answer

Intelligent Agent
question

What is Slice and Dice capability?
answer

the ability to look at information from different perspectives.
question

What is it called when distorted product demand information passes from one entity to the next throughout the supply chain?
answer

Bull-Whip Effect
question

Which application’s primary business benefits include sales forecasts, sales strategies, and marketing campaigns?
answer

CRM
question

What can analytical CRM modeling tools discover?
answer

Identify opportunities for expanding customer relationships. Identify opportunities for cross-selling. Identify opportunities for up-selling.
question

Which of the following is not a reason for the growth of decision-making information systems?
answer

People no longer have to worry about protecting the corporate asset of organizational information.
question

Who are the primary users of ERP systems?
answer

ccounting, finance, logistics, and production
question

Which of the following is a type of decision support system?
answer

Order processing, Inventory Tracking, and Manufacturing
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Which of the following is a component ERP vendors offer to differentiate themselves in the marketplace?
answer

CRM
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When a user enters or updates information in one ERP module, it is immediately and automatically updated throughout the entire system.
answer

True
question

CRM is a technology based on the premise that those organizations that understand the needs of individual customers are best positioned to achieve sustainable competitive advantage in the future.
answer

False Its a philosophy, not a technology
question

In the past, departments made decisions independently of each other.
answer

True
question

Back-office operations deal directly with the customer.
answer

False
question

Information technology’s primary role in supply chain management is creating the integrations, or tight process and information linkages, between functions within a firm – such as marketing, sales, finance, manufacturing, and distribution – and between firms.
answer

True
question

Deploy in incremental phases and measure and communicate success is one of the keys to success for SCM.
answer

True
question

A genetic algorithm is an artificial intelligence system that mimics the evolutionary, survival-of-the-fittest process to generate increasingly better solutions to a problem
answer

True
question

The Internet can completely replace the phone and face-to-face communications with customers.
answer

False
question

The business world is shifting from customer focus to product focus.
answer

False Shifting to customer focus
question

Consolidation, drill-down, and slice-and-dice are the three most common capabilities offered in an EIS.
answer

True

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