Literature

The characteristics of the scientific method

Marketing research has borrowed liberally from other disciplines; this is not surprising because research methodologies and techniques have application over many fields of study. Like other emerging disciplines, marketing research theory has been developed by creative adaptation rather than blind adoption. The extent to which marketing theory has been built on borrowed concepts was noted […]

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Quantitative Methods and Analysis

My first choice is the face-to-face data collection method. The population health surveys trend to rely on five main methods of data collection, the one that I am doing Is the Face-to-Face interview. Most of them In this study chose to do the face-to-face Interview. The face-to-face Is also known as FTF. The face-to-face Interview […]

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Work: Scientific Method and Exploratory Research

Analytical research is a type of research that utilises critical thinking to find out facts about a given topic and from the answers obtained develop new and useful ways of doing things. Critical thinking is a method of thinking that puts assumptions into question to decide whether a given claim is true or false. When […]

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The Scientific Method

The scientific method has been used for several experiments and had been the guiding principle of every discovery. Scientific method is defined as the systematic method of inquiry and is a term which denotes “the principles that guide scientific research and experimentation, and also the philosophic bases of those principles” (“Scientific Method, 2005). The scientific […]

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Task Switching

Throughout the day, people constantly find themselves starting, stopping and finishing many different cognitive tasks. This study was conducted to discover the effect that task switching has on performance. Thirty eight students participated in this experiment. They were asked to complete both repeating and switching tasks. The 100 total tasks were fully randomized with 50 […]

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Identify Different Observation Methods and Know Why They Are Used

It is important that when Observing and recording you of selecting the appropriate method to suit desired aim of the observation it. We do observations to help look at the different areas of development i.e. physical, intellectual, emotional, and social. Each method has its limitations and there is no one method which can provide you […]

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Scientific Method

In completing the Tomato Plant experiment I had to apply the scientific method. I observed that my tomato plants were producing less fruit each year. I then questioned some of the elements that may have affected the tomato plants and caused them to bear fewer tomatoes being a deficiency in warmth, water, or nutrients. I […]

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Scientific Attitudes to Be Possessed by a Scientist

Here are certain attitudes that should be considered to be a successful scientist. These are the curiosity, the careful judgment, the open-mindedness, the critical mindedness, the objectivity, the rationality and the intellectual honesty. These attitudes should be considered by any aspiring scientist. Curiosity is an attitude to be curious about the different things around. A […]

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Conjoint Analysis

Conjoint analysis is one of the widespread uses of quantitative methods in Market research. And it is a tool that allows product features to measure of their possible combinations to determine the proportional importance of each feature in the price of decision. It is a learning of how the changes of price affect the demand […]

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Measurment scales

The four measurement scales that I have chosen will be Nominal, Ordinal, Interval, and Ratio. These measurements all severe a purpose when conducting marketing research especially when conducting questionnaires or surveys. Without these scales market researchers could not find the answers to most of their questions. If the questionnaire has no one standard result, it […]

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