Nokia

Nokia from the Start

The task of which I have been given is to promote a new a Nokia mobile phone. I have chosen the new phone by the model of known as the 6210. I have been given a deadline of six-months to promote this product in every possible way such as television advertisement to leaflets and handouts, […]

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Nokia

In today’s communication industry, the growth of the Internet has established a Universal medium for access to all types of information. Nokia uses many ways of communicating, the use of mainly technology to contact many departments of the company. This is done mainly via the new technology of video conferencing. No matter where you are […]

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Nokia

Geographical Segmentation: – Nokia have chosen reading high street to locate their store in there. The dominant purpose of choosing Reading high street is that Reading is heart of Berkshire. It is very busy during weekends and holidays. Reading is the main town of Berkshire and 1000s of people goes there for work, business and […]

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Structure of input markets of Nokia

The supply chain management of a company is one of the most important pillars of its success. The quality of the goods of the company depends on its supply chain. In the modern world organizations world over has placed special importance to the supply chain management. The paper will look into the input markets of […]

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Nokia Culture

When we speak of corporate culture it is first important that we understand it. It is almost similar to the culture we follow in daily life however it differs in terms of behaviour when it comes to corporate environment. In corporate culture people behave according to the standards set by its management, it is corporate […]

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Nokia’s Downfall

Nokia Corporation is a Finnish multinational communications corporation that is headquartered in Keilaniemi, Espoo, a city neighboring Finland’s capital Helsinki. Nokia is engaged in the manufacturing of mobile devices and in converging Internet and communications industries. It is a public limited liability company listed on the Helsinki, Frankfurt, and New York stock exchanges. It plays […]

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Nokia Case Study

Nokia is one of the leading manufacturers of mobile phones. In 2007 AMR ranked Nokia as the number one world leader in Supply Chain Management (SCM). This was due Nokia’s strategic Supply Chain Management that kept them on top. The economic recession affected Nokia badly like any other company. As a result, 2009 Nokia lost […]

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Pestel Analysis Nokia

Nokia Corporation (Finnish pronunciation: [?n?ki?]) (OMX: NOK1V, NYSE: NOK, FWB: NOA3) is a Finnish multinational communications corporation that is headquartered in Keilaniemi, Espoo, a city neighbouring Finland’s capital Helsinki. Nokia is engaged in the manufacturing of mobile devices and in converging Internet and communications industries, with over 123,000 employees in 120 countries, sales in more […]

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The Internal Reasons for Nokia’s Failure

With the nearly 150 years legend experiences, Nokia, a paper producer in the past and a leader of global mobile phone manufactures at present, is a rare star brand in the North Europe and a decisive power of Finland’s economy. Everybody are wondering what on earth bring about Nokia’s dilemma while witness its’ failure. Considering […]

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Nokia’s Pestel Analysis

Political: As markets are deregulates both operators and manufacturers are free to act independently of government 
intervention. In Countries like India and China where Partial regulations exist, government 
intervention does take place. That is why, Nokia can sell as much as they want, without restrictions. Economics: With incomes rising, people have more disposable income, which […]

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