Introduction Gatorade is one of the most internationally patronized beverage products. Many beverage experts are dying to know what makes Gatorade simply Gatorade. This paper review aims to fully explain all the information about Gatorade, including the origin of Gatorade, whom it was discovered by, and how did Gatorade reach its current state in the […]

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Gatorade Persuasion

Gatorade sports drinks have consistently the most popular drink of its kind for decades now. There are several competitors that make nearly identical products, however, Gatorade always finds itself at the top of the chart in sales and produce steady sales growth each year. This paper looks at the persuasive tactics Gatorade uses to market […]

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