History of the Camera

The first camera was invented in 1000 AD by an optician using a pinhole device to record positive image. The Camera Obscura had its images upside down. During the 1727, Johann Heinrich invented the concept that silver nitrate was convenient for getting an impression of still life since the compound grew darker on being exposed […]

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Camera Reading

Over the last few decades, most American children have grown up with access to a camera. At a young age children often get their first camera, and pictures of animals at the zoo or family outings are generally the results of the first few rolls. As young adults pictures are taken of friends and family. […]

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Camera Angles in Video Production

The camera angle marks the specific location at which a movie camera or video camera is placed to take a shot. A scene may be shot from several camera angles simultaneously. [1] This will give a different experience and sometimes emotion. The different camera angles will have different effects on the viewer and how they […]

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Innovation Case Study – Go Pro

Nick Woodman, a Californian native and keen surfer, invented the GoPro after a surf trip to Australia in 2002. It is small and non-descript looking, deceptive really, however is a wearable camera and camcorder. Its size means it can be mounted almost anywhere with ease, whilst also having the capacity to shoot videos and stills […]

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The Purchasing Behavior of Sony and Kodak Digital Cameras

Consumer buying behaviour refers to the buying behaviour of the individuals and households who buy the goods and services for personal consumption. This behaviour then impacts how products and services are presented to the different consumer markets. There are many components which influence consumer behaviour namely: cultural, social, personal and psychological. These characteristics cannot be […]

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Photography and Camera

Camera is a device that records/stores images. These images may be still photographs or moving images such as videos or movies. The term camera comes from the camera obscura (Latin for “dark chamber”), an early mechanism for projecting images. The modern camera evolved from the camera obscura. Cameras may work with the light of the […]

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Compare And Contrast Example #2

As more and more Americans are taking their own photographs as opposed to going photography studios the sales of digital cameras has inevitably increased. However the average person may encounter difficulty in purchasing technological devices such as digital cameras. Although most cameras come equipt with similar capabilities there is a wide variation in product quality […]

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Kodak and the Digital Revolution

The official history of the company, headquartered in Rochester, New York, Kodak invented in the 1880 dry-plate formula and a machine for preparing large numbers of plate. Through the advent of color film, expansion to China and the introduction of new products, Kodak reached $1 billion sales in 1962 and controlled 90 % of the […]

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Red Light Cameras

Increased technology is replacing the need for having people do certain jobs in the community. One of those jobs in the community being replaced by computerized technology is police officers. Locally, police enforcement are being replaced by cameras that can record what happens at busy intersections. These cameras record automobiles that run red lights, and […]

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“What I like about photographs is that they capture a moment that’s gone forever, impossible to reproduce. ” ? Karl Lagerfeld Capturing moments and beautiful things with a single click, is the wonder of a photography. Photography has become an essential thing used for various needs – for evidence, mass media (newspaper, articles), information, and […]

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