Persuasive Essay Examples

Organizational Structure Paper

An organizational structure is the specification of the jobs to be done within an organization and the ways in which those jobs relate to one another. Organization structure provides a framework for managers to divide responsibilities, hold employees accountable for their work, effectively distribute authority to make decisions, and coordinate and control the organization’s work. […]

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Advertising & Promotion – Assignment

The Coca Cola Company is the world’s largest drinks company, controlling more than half the global soft drinks market. It’s principal brand is, of course, Coca Cola itself, the single most valuable brand in the world, with an estimated value of $68.9 billion for 2000 and actual sales of over $15 billion. However, the company […]

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Corporate Social Responsibilityexample

“Consumer Behaviour is an essential study because the more you know your consumer the more you can earn within that particular market. (Woodruff and Gardial, 1996) This essay discusses Goldsmith et al (1997) ‘The Impact of social values on food-related attitudes’. It consists of a short review concentrating on the main points of each section […]

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Problem Solution: Global Communications

Global Communication, on its quest to enter the global market, encountered internal and external conflicts. Faced by an ethical dilemma, it had to choose risking the fading of GC against the background of the telecommunication industry or to lay off many workers. Choosing the latter option, this then proposed a problem with the union and […]

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Analysis of adverts – Purpose and Audience

The purpose of all four adverts is to inform the target audience of the product, and to persuade the consumer to buy the product, the language that is used by each company to advertise varies depending on the age group of the consumers that the product is being aimed at. Both the L’Oreal adverts are […]

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Brand Positioning

The following report will be based on the sports brand Adidas. This report will critically analyse the organisations brand positioning, create and evolve strategies as to how the company may reposition or improve its brand position. Definition of Brand Positioning The website On Point Marketing states that brand positioning is “when we identify where a […]

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Extending the product life cycle

The product life cycle is exactly what it says; it is the life of a product. It consists of three different categories which are growth, maturity, and also decline. This is a sort of a guide line to how the product will end up and what will happen to it. Growth- this is where the […]

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Analaysing an advert for dior perfume “pure poison” from the magazine “eve”

The advertisements for Dior, which is on the back page of the September, issue of “Eve” magazine, uses a glossy photograph of a model, an ambiguous product name, to promote their new perfume. The advert uses a few simple words with alliteration and repetition and a striking close up photo of a young woman’s face. […]

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Consider the evidence suggesting that there are different cognitive routes

The persuasion process is something that occurs throughout our daily lives whether we are aware of it or not. Our attitudes are under constant bombardment from countless forms of advertising, propaganda and other individuals; all with varying degrees of success in persuading us to see things their way. Social psychologists (e. g. Allport, 1935) have […]

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How active audiences make media choices freely

Audience, once thought to be passive has shifted to actively interpret media messages in various forms over the years. Individuals come together as a group to construct their own interpretation with their thoughts and knowledge of pre-existing beliefs. Lets examine the various arguments to look at how active audiences make media choices freely, the way […]

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The Way in Which We Perceive People

This essay will discuss the theories of prejudice and the processes of how it has been involved in people’s attitudes, and how these have changed over the years. It will also look at the theories of Biological, Interpersonal and Psychoanalytic that are the origins of prejudice attitudes and try to examine ways in which this […]

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The impact on British Society of second wave feminism

This essay will examine the impact on British society of second wave feminism. It will discuss first wave and then second wave feminism, and analyse the impact feminism has had in some areas of British society. Although feminist history is usually discussed in waves, this does not mean that in the periods in between there […]

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Does understanding a person’s attitude help us to predict their behaviour

To begin with I would first like to offer a definition of the term attitude or at least as much as I am able, as there has been a vast amount of research done into the concept of attitude and there are many different definitions for the term. Allport (1935) for example says that attitude […]

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Feminism is clear on the “how” of women’s oppression, less so on the “why”

Throughout history and to this day women across the globe remain severely disadvantaged in terms of economic opportunities in comparison to their male counterparts. McLanahen & Kelly found that women within the USA are 50% more likely to live in poverty than men1 whilst women working fulltime in the UK only earn 80% of the […]

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English and UK law

English and UK law is established on statute however its background as well as its continuous evolving rely upon the doctrine of binding precedent. In order to agree with matters those aren’t enclosed by statute as well as to assist progressive advancement of law. The Precedent remains a very significant source of UK and English […]

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Arts Of The Contact Zone

In her essay “Arts of the Contact Zone,” Mary Louise Pratt discusses the power of language use. Pratt discusses how language use plays an important role in the world. She shows how language is used to describe a community’s identity. She states that language is a key factor in the term transculturation, which she describes […]

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A Response to Famine, Affluence, and Morality

Famine purposes a great problem to humanity. Singer explains how famine in east Bengal took a swing at humanity. (Singer, 1972 at p. 1)1 He argues that the reaction of people in relatively affluent countries is unjustified to situations similar to like that in Bengal. The moral eye needs to be tampered with in light […]

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Mission Impossible Two (MI:2), Xmen and Chicken run

I watched three trailers for films which I am going to compare, contrast and analyse by looking at the different persuasive techniques used to convince the audience to see the film. The three trailers I am going to discuss are: Mission Impossible Two (MI:2), Xmen and Chicken run. The opening of a film trailer is […]

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Marxism & Literature

Marx’s primary insight is that our economic being has primacy over our cultural consciousness. Our ideas are neither innate nor revealed but are the product of our social economic activity. For Marx, history is not be understood as the progression of a series of ideas as Hegel argued, but as the record of class struggle. […]

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Human Rights Act 1998

To approach my client’s case, a brief summarisation of the essential facts is required. Mr Apoe, who had been on a tourist visa for some time, last year had his application to remain in the UK as a resident turned down. He was expressly told by the authorities that a ‘genetic fingerprint’ yielded from a […]

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Othello by William Shakespeare

My essay will be based on an extract by William Shakespeare, from his tragic play ‘Othello’. I will analyse the language used in the pivotal part of the play, Act three, Scene three. I will look at it against the time of writing and also look at the effect Shakespeare’s great use of language has […]

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